Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy.The Essentials of Marketing Research guides the… Mehr…
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy.The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including:Secondary research and data miningInternet marketing researchQualitative and exploratory researchStatistical analysisMarketing research ethicsWith learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills. Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy.The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including:Secondary research and data miningInternet marketing researchQualitative and exploratory researchStatistical analysisMarketing research ethicsWith learning objectives at eBook PDF 12.11.2012 eBooks>Fremdsprachige eBooks>Englische eBooks, Taylor and Francis, .201<
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides th… Mehr…
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including: Secondary research and data mining Internet marketing research Qualitative and exploratory research Statistical analysis Marketing research ethics With learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills. eBook Lawrence Silver#Robert E. Stevens#Bruce Wrenn#David L. Loudon PDF, Taylor & Francis Ltd., 12.11.2012, Taylor & Francis Ltd., 2012<
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Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides th… Mehr…
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including: Secondary research and data mining Internet marketing research Qualitative and exploratory research Statistical analysis Marketing research ethics With learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills. eBook Robert E. Stevens#Bruce Wrenn#Lawrence Silver#David L. Loudon PDF, Taylor & Francis Ltd., 12.11.2012, Taylor & Francis Ltd., 2012<
Thalia.de
Nr. 35773236. Versandkosten:, Sofort per Download lieferbar, DE. (EUR 0.00) Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy.The Essentials of Marketing Research guides the… Mehr…
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy.The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including:Secondary research and data miningInternet marketing researchQualitative and exploratory researchStatistical analysisMarketing research ethicsWith learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills. Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy.The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including:Secondary research and data miningInternet marketing researchQualitative and exploratory researchStatistical analysisMarketing research ethicsWith learning objectives at eBook PDF 12.11.2012 eBooks>Fremdsprachige eBooks>Englische eBooks, Taylor and Francis, .201<
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides th… Mehr…
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including: Secondary research and data mining Internet marketing research Qualitative and exploratory research Statistical analysis Marketing research ethics With learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills. eBook Lawrence Silver#Robert E. Stevens#Bruce Wrenn#David L. Loudon PDF, Taylor & Francis Ltd., 12.11.2012, Taylor & Francis Ltd., 2012<
Nr. 35773236. Versandkosten:, Sofort per Download lieferbar, DE. (EUR 0.00)
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides th… Mehr…
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including: Secondary research and data mining Internet marketing research Qualitative and exploratory research Statistical analysis Marketing research ethics With learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills. eBook Robert E. Stevens#Bruce Wrenn#Lawrence Silver#David L. Loudon PDF, Taylor & Francis Ltd., 12.11.2012, Taylor & Francis Ltd., 2012<
Nr. 35773236. Versandkosten:, Sofort per Download lieferbar, DE. (EUR 0.00)
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Detailangaben zum Buch - Essentials of Marketing Research
EAN (ISBN-13): 9781136593246 Erscheinungsjahr: 2012 Herausgeber: Taylor and Francis
Buch in der Datenbank seit 2014-01-17T08:02:37+01:00 (Berlin) Detailseite zuletzt geändert am 2022-07-19T21:24:07+02:00 (Berlin) ISBN/EAN: 9781136593246
ISBN - alternative Schreibweisen: 978-1-136-59324-6 Alternative Schreibweisen und verwandte Suchbegriffe: Autor des Buches: loudon, wren, bruce, steve lawrence, robert steven, loud, lou stevens, lawrence david, david silver, wrenn Titel des Buches: essentials marketing, essential, marketing research
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