Ausgegeizt! - Erstausgabe

EAN (ISBN-13): 9783593416793
ISBN (ISBN-10): 3593416794
Erscheinungsjahr: 2012
Herausgeber: Campus Verlag
288 Seiten
Sprache: ger/Deutsch

Buch in der Datenbank seit 2012-04-01T20:15:22+02:00 (Berlin)
Detailseite zuletzt geändert am 2023-10-21T16:38:21+02:00 (Berlin)
ISBN/EAN: 9783593416793

ISBN - alternative Schreibweisen:
3-593-41679-4, 978-3-593-41679-3
Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: uli burchardt, burc, burchard
Titel des Buches: ausgegeizt wertvoll ist besser das manufactum prinzip

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Daten vom Verlag:

Autor/in: Uli Burchardt
Titel: Ausgegeizt! Ausgegeizt! - Wertvoll ist besser - Das Manufactum-Prinzip
Verlag: Campus
288 Seiten
Erscheinungsjahr: 2012-03-12
Sprache: Deutsch
20,99 € (DE)

EA; E101; Nonbooks, PBS / Sachbücher/Politik, Gesellschaft, Wirtschaft; Wirtschaftswissenschaft, Finanzen, Betriebswirtschaft und Management; Auseinandersetzen; Betrieb; Discounthandel; Umweltforschung; Internationalisierung; biologisch; Lebensmittel-Discounter; Sustainability; Manufacture (Historical); Fair-Trade; Ecology; Discountgeschäft; Firma; Globalisierungsforschung; Discounter; Firm; Transnationalization; organic; Nachhaltigkeit; Unternehmensbereich; Transnationalisierung; Internationalisation; Kaufentscheidung; Umweltwissenschaft; Company; Manufaktur; Globalisation; Manufactum; Purchase decision; Internationalization; Gewerbliche Wirtschaft; Purchasing decision; Enterprise; biological; Wirtschaft (Gewerbliche Wirtschaft); Unternehmung; Globalisierung; Wirtschaftsunternehmen; Gewerbebetrieb; fair-trade; Discount store; Ökologische Forschung; Ökologie; Environmental research; Unternehmen; Globalization; Sachbuch Wirtschaft & Gesellschaft E-Book; Programm; Verstehen; BB; EA

Es ist für uns alle an der Zeit, die Augen zu öffnen. Es ist an der Zeit zu verstehen, dass unsere Gier und unser Geiz eine Wirtschaft geformt haben, die umzufallen droht wie eine Fichtenmonokultur im Orkan." Uli Burchardt Geiz bleibt Geiz: Die Strategien der Discounter und Billigheimer haben ausgedient. Immer mehr Menschen wollen Produkte, die werthaltig sind, auf faire und ökologisch verträgliche Weise hergestellt und nicht um den ganzen Globus gereist, bevor sie in den heimischen vier Wänden landen. Dass sich Nachhaltigkeit und wirtschaftlicher Erfolg verbinden lassen, haben einzelne Unternehmen in den letzten Jahren erfolgreich vorgeführt. Uli Burchardt, der Marketing- und Vertriebschef bei Manufactum war, gewährt einen Blick hinter die Kulissen des Unternehmens, lüftet die Geheimnisse seines Erfolgs und zeigt, wie sich zwischen guten Produkten und gutem Marketing unterscheiden lässt. 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9783111821863 Helmut Pfotenhauer Untersuchungen zur deutschen Literaturgeschichte; Um 1800 Konfigurationen der Literatur, Kunstliteratur und Ästhetik De Gruyter; De Gruyter 286 2010-11-05 Berlin/Boston SA; BB; EA; Hardcover, Softcover / Sprachwissenschaft, Literaturwissenschaft/Deutsche Sprachwissenschaft, Deutschsprachige Literaturwissenschaft; Literatur: Geschichte und Kritik; LIT000000 LITERARY CRITICISM / General; Literary theory; Literary studies: c 1500 to c 1800; Literary studies: from c 1900 - Deutsch; EA; BB 750 ger 169.95 EUR 155 230 Die Buchreihe Untersuchungen zur deutschen Literaturgeschichte deckt das gesamte Spektrum der germanistischen Literaturforschung ab und umfasst Monographien und Sammelbände über einzelne Epochen vom ausgehenden Mittelalter bis zur Gegenwart. Sie versammelt Beiträge zur Erklärung zentraler Begriffe der Literaturgeschichte, zu einzelnen Autoren und Werken. 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