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Brainfluence - Wiley
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Wiley:
Brainfluence - neues Buch

2011, ISBN: 9781118175965

ID: 12161714

Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts USE this to. Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts USE this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums. This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups. Brainfluence offers short, easy-to-digest ideas that can be accessed in any order. Discover ways for brands and products to form emotional bonds with customers Includes ideas for small businesses and non-profits Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales Brainfluence delivers the latest insights and research, giving you an edge in your marketing, advertising, and sales efforts. eBooks, Business, Finance & Law~~Business and Management~~Sales & Marketing, Brainfluence~~EBook~~9781118175965~~Roger Dooley, , Brainfluence, Roger Dooley, 9781118175965, Wiley, 10/19/2011, , , , Wiley

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Brainfluence - Roger Dooley
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Brainfluence - neues Buch

2011, ISBN: 9781118175965

ID: 840663187

Practical techniques for applying neuroscience and behaviorresearch to attract new customers Brainfluence explains how to practically applyneuroscience and behavior research to better market to consumers byunderstanding their decision patterns. This application, calledneuromarketing, studies the way the brain responds to variouscognitive and sensory marketing stimuli. Analysts use this tomeasure a consumer´s preference, what a customer reacts to, and whyconsumers make certain decisions. With quick and easy takeawaysoffered in 60 short chapters, this book contains key strategies fortargeting consumers through in-person sales, online and print ads,and other marketing mediums. This scientific approach to marketing has helped many well-knownbrands and companies determine how to best market their products todifferent demographics and consumer groups. Brainfluenceoffers short, easy-to-digest ideas that can be accessed in anyorder. * Discover ways for brands and products to form emotional bondswith customers * Includes ideas for small businesses and non-profits * Roger Dooley is the creator and publisher ofNeuromarketing, the most popular blog on using brain andbehavior research in marketing, advertising, and sales Brainfluence delivers the latest insights and research,giving you an edge in your marketing, advertising, and salesefforts. 100 Ways to Persuade and Convince Consumers with Neuromarketing eBook PDF 19.10.2011 eBooks>Fremdsprachige eBooks>Englische eBooks>Sach- & Fachthemen>Wirtschaft, John Wiley & Sons, .201

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Brainfluence : 100 Ways to Persuade and Convince Consumers with Neuromarketing - Mary Smits
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Mary Smits:
Brainfluence : 100 Ways to Persuade and Convince Consumers with Neuromarketing - neues Buch

ISBN: 9781118175965

ID: 9781118175965

Practical techniques for applying neuroscience and behavior research to attract new customersBrainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums.This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups. Brainfluence offers short, easy-to-digest ideas that can be accessed in any order.Discover ways for brands and products to form emotional bonds with customersIncludes ideas for small businesses and non-profitsRoger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and salesBrainfluence delivers the latest insights and research, giving you an edge in your marketing, advertising, and sales efforts.; PDF \ Mary Smits; Business,Finance and Law, Wiley

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Brainfluence - Roger Dooley
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Roger Dooley:
Brainfluence - Erstausgabe

2011, ISBN: 9781118175965

ID: 25491947

100 Ways to Persuade and Convince Consumers with Neuromarketing, [ED: 1], 1. Auflage, eBook Download (PDF), eBooks, [PU: John Wiley & Sons]

Neues Buch Lehmanns.de
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Brainfluence - Roger Dooley
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Roger Dooley:
Brainfluence - Erstausgabe

2011, ISBN: 9781118175965

ID: 25491947

100 Ways to Persuade and Convince Consumers with Neuromarketing, [ED: 1], Auflage, eBook Download (PDF), eBooks, [PU: Wiley]

Neues Buch Lehmanns.de
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Brainfluence
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Detailangaben zum Buch - Brainfluence


EAN (ISBN-13): 9781118175965
ISBN (ISBN-10): 1118175964
Erscheinungsjahr: 2011
Herausgeber: Wiley, J
304 Seiten
Sprache: eng/Englisch

Buch in der Datenbank seit 27.09.2012 20:13:58
Buch zuletzt gefunden am 13.01.2018 21:50:10
ISBN/EAN: 9781118175965

ISBN - alternative Schreibweisen:
1-118-17596-4, 978-1-118-17596-5


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