ISBN: 9780071318907

In writing the seven editions of Principles of Microeconomics, the authors have consistently focused on four guiding principles: to write as clearly as possible and avoid unnecessary jarg… Mehr…

In writing the seven editions of Principles of Microeconomics, the authors have consistently focused on four guiding principles: to write as clearly as possible and avoid unnecessary jargon, to keep the emphasis on student learning, to avoid an encyclopaedic text, and to avert the problems of discontinuity that can creep in when too many authors become involved in different aspects of the book.This current edition continues to deliver the writing style and features that have defined it from its beginning. As pioneers of the idea of integrating the study in with the text, the authors are totally involved with all the ancillary material---study guide, answer key, instructors manual, test bank, and Connect to ensure consistency throughout. This approach delivers a careful integration between the texts and ancillary material and between micro and macro books that is truly unique in the industry. Nor is Sayre and Morris an adaptation of a US title, but is rather a book that was written and developed over many years of classroom testing in several Canadian universities and colleges. John Sayre, Alan Morris, Books, Business and Finance, Economics, Macroeconomics, Principles of Macroeconomics with Connect Access Card Books>Business and Finance>Economics>Macroeconomics, McGraw-Hill Education<

ISBN: 9780071318907

In writing the seven editions of Principles of Microeconomics, the authors have consistently focused on four guiding principles: to write as clearly as possible and avoid unnecessary jarg… Mehr…

In writing the seven editions of Principles of Microeconomics, the authors have consistently focused on four guiding principles: to write as clearly as possible and avoid unnecessary jargon, to keep the emphasis on student learning, to avoid an encyclopaedic text, and to avert the problems of discontinuity that can creep in when too many authors become involved in different aspects of the book.This current edition continues to deliver the writing style and features that have defined it from its beginning. As pioneers of the idea of integrating the study in with the text, the authors are totally involved with all the ancillary material---study guide, answer key, instructors manual, test bank, and Connect to ensure consistency throughout. This approach delivers a careful integration between the texts and ancillary material and between micro and macro books that is truly unique in the industry. Nor is Sayre and Morris an adaptation of a US title, but is rather a book that was written and developed over many years of classroom testing in several Canadian universities and colleges. John Sayre, Alan Morris, Books, Business and Finance, Economics, Macroeconomics, Principles of Macroeconomics with Connect Access Card Books>Business and Finance>Economics>Macroeconomics <