Deutsch
Deutschland
Anmelden
Tipp von eurobuch.com
Ähnliche Bücher
Weitere, andere Bücher, die diesem Buch sehr ähnlich sein könnten:
Buch verkaufen
Anbieter, die das Buch mit der ISBN 384540468X ankaufen:
Suchtools
Buchtipps
Aktuelles
FILTER
- 0 Ergebnisse
Kleinster Preis: 48,01 €, größter Preis: 59,02 €, Mittelwert: 56,57 €
Integration in the Brand Community: A model applied to Apple users - Luca Casablanca
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Luca Casablanca:
Integration in the Brand Community: A model applied to Apple users - Taschenbuch

2007, ISBN: 384540468X

Paperback, [EAN: 9783845404684], LAP LAMBERT Academic Publishing, LAP LAMBERT Academic Publishing, Book, [PU: LAP LAMBERT Academic Publishing], LAP LAMBERT Academic Publishing, 2205888011, Custom Stores, 7187330011, Amazon Publishing, 13901671, Audiobooks, 14244971, Bargain Books, 13621591, Boxed Sets, 194725011, Canada Day Deals, 377366011, Christian Living Store, 263003011, For Dummies Store, 2354164011, Formats, 714830011, Kids & Family Store, 370821011, Qualifying Textbooks - Fall 2007, 1040638, Specialty Stores, 916520, Books, 935666, Accounting, 935668, Auditing, 935694, Bookkeeping, 935670, Financial, 935674, Governmental, 935676, International, 935678, Management, 11591976011, Standards, 935680, Taxes, 935664, Industries & Professions, 935522, Business & Investing, 927726, Subjects, 916520, Books, 951576, Accounting, 951508, Auditing, 951510, Financial, 951514, Governmental, 951516, International, 951518, Management, 951520, Taxation, 951502, Accounting & Finance, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 951506, Accounting, 951508, Auditing, 951534, Bookkeeping, 951510, Financial, 951514, Governmental, 951516, International, 951518, Management, 951520, Taxes, 951504, Industries & Professions, 951502, Accounting & Finance, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 15305451, Accounting, 15305441, Business & Finance, 15115321, Textbooks, 927726, Subjects, 916520, Books

Neues Buch Amazon.ca
Blackwell's U.K.
, Producto nuevo Versandkosten:Usually ships within 4 - 5 business days, zzgl. Versandkosten
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Integration in the Brand Community - Luca Casablanca
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Luca Casablanca:
Integration in the Brand Community - Taschenbuch

ISBN: 9783845404684

Paperback, [PU: LAP Lambert Academic Publishing], The study of the relationship between consumers and brand has developed a remarkable speculation over the years. Especially during last decade, it has been delved into the topic of brand communities - groups of consumers associated by the fact of being connected to a brand through the ownership of a product, the fruition of a service, or the sharing of an experience. Some scholars have defined a model for measuring the integration of users within a community (Integration in the Brand Community, IBC). This study intends to validate this model, adapting it to Apple community, through an exploratory analysis and a quantitative study, drawn up on 351 owners of Apple products. Afterwards, it analyses the IBC according to the change of the amount or the typology of owned products. At last, it examines the relation that IBC establishes with the Consumer-brand Identification and the company success variables - satisfaction, loyalty, advocacy. Finally, some implications are suggested: theoretical implications - concerning reliability and application of the model - and practical implications - i.e. strategic-operational actions the company could implement in order to monitor the integration., Accounting

Neues Buch Bookdepository.com
Versandkosten:Envío gratis (EUR 0.00)
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Integration in the Brand Community: A model applied to Apple users - Luca Casablanca
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Luca Casablanca:
Integration in the Brand Community: A model applied to Apple users - Taschenbuch

2011, ISBN: 384540468X

Paperback, [EAN: 9783845404684], LAP LAMBERT Academic Publishing, LAP LAMBERT Academic Publishing, Book, [PU: LAP LAMBERT Academic Publishing], 2011-07-18, LAP LAMBERT Academic Publishing, 268091, Accounting, 659892, Audits & Auditing, 659894, Book-keeping, 268092, Cost, 268093, Financial, 268094, Financial Reporting & Statements, 268097, International, 268098, Management Accounting, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books

gebrauchtes bzw. antiquarisches Buch Amazon.co.uk
langton_info_england
Usado Versandkosten:Europa zona 1: GBP 5,48 por artículo.. Usually dispatched within 3-4 business days (EUR 4.80)
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Integration in the Brand Community als Buch von Luca Casablanca - Luca Casablanca
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Luca Casablanca:
Integration in the Brand Community als Buch von Luca Casablanca - gebunden oder broschiert

ISBN: 9783845404684

ID: 696349454

Integration in the Brand Community:A model applied to Apple users Luca Casablanca Integration in the Brand Community:A model applied to Apple users Luca Casablanca Bücher > Wissenschaft > Wirtschaftswissenschaft, LAP Lambert Acad. Publ.

Neues Buch Hugendubel.de
No. 15559098 Versandkosten:, , DE (EUR 0.00)
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Integration in the Brand Community als Buch von Luca Casablanca - LAP Lambert Acad. Publ.
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
LAP Lambert Acad. Publ.:
Integration in the Brand Community als Buch von Luca Casablanca - neues Buch

ISBN: 9783845404684

ID: 819746691

Integration in the Brand Community ab 59 EURO A model applied to Apple users Integration in the Brand Community ab 59 EURO A model applied to Apple users Bücher > Wissenschaft > Wirtschaftswissenschaft

Neues Buch eBook.de
No. 15559098 Versandkosten:zzgl. Versandkosten
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.

Details zum Buch
Integration in the Brand Community

The study of the relationship between consumers and brand has developed a remarkable speculation over the years. Especially during last decade, it has been delved into the topic of brand communities – groups of consumers associated by the fact of being connected to a brand through the ownership of a product, the fruition of a service, or the sharing of an experience. Some scholars have defined a model for measuring the integration of users within a community (Integration in the Brand Community, IBC). This study intends to validate this model, adapting it to Apple community, through an exploratory analysis and a quantitative study, drawn up on 351 owners of Apple products. Afterwards, it analyses the IBC according to the change of the amount or the typology of owned products. At last, it examines the relation that IBC establishes with the Consumer-brand Identification and the company success variables – satisfaction, loyalty, advocacy. Finally, some implications are suggested: theoretical implications – concerning reliability and application of the model – and practical implications – i.e. strategic-operational actions the company could implement in order to moni

Detailangaben zum Buch - Integration in the Brand Community


EAN (ISBN-13): 9783845404684
ISBN (ISBN-10): 384540468X
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2011
Herausgeber: AV Akademikerverlag GmbH & Co. KG.

Buch in der Datenbank seit 14.04.2007 19:22:38
Buch zuletzt gefunden am 06.10.2017 08:21:39
ISBN/EAN: 384540468X

ISBN - alternative Schreibweisen:
3-8454-0468-X, 978-3-8454-0468-4


< zum Archiv...
Benachbarte Bücher