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The CRM Pocketbook (Management Pocketbook Series) - David Alexander, David Turner
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David Alexander, David Turner:
The CRM Pocketbook (Management Pocketbook Series) - Taschenbuch

ISBN: 1870471970

[SR: 9133043], Paperback, [EAN: 9781870471978], Management Pocket Books, Management Pocket Books, Book, [PU: Management Pocket Books], Management Pocket Books, Meeting the right customers' needs profitably is busnesses' biggest challenge. With customer choice wider now that it has ever been, not least because of the emergence of the World Wide Web and other new technologies, competition is fiercer and pressure on margins greater than ever. The need to build long-term customer relationships that are profitable is paramount. Customer relationship management (CRM) seeks to organise a business around its customers. This book describes customer relationship management and explains why businesses are employing it. This book describes customer relationship management and explains why businesses are embracing it. It looks at the increasingly complex nature of customer-supplier relationships and demonstrates how to calculate customer life-time values. Subsequent chapters deal with relationship marketing, technology and business processes in support of CRM, CRM in a business-to-business environment, and the implementation of CRM. It concludes with 10 top tips., 2635, Customer Relations, 355561011, Processes & Infrastructure, 3, Business & Money, 1000, Subjects, 283155, Books, 4645, Exercise & Fitness, 282945, Ab Workouts, 4646, Aerobics, 282937, For Children, 282938, For the Aging, 282946, Hip & Thigh Workouts, 282940, Injuries & Rehabilitation, 282939, Injury Prevention, 282934, Pilates, 282935, Pregnancy, 282947, Quick Workouts, 4650, Stretching, 282942, Swimming, 282936, Tai Chi & Qi Gong, 282943, Triathlons, 4651, Walking, 16642, Weight Training, 4653, Yoga, 16587, Running & Jogging, 10, Health, Fitness & Dieting, 1000, Subjects, 283155, Books, 468220, Business & Finance, 491564, Accounting, 684243011, Banking, 491578, Business Communication, 684244011, Business Development, 491580, Business Ethics, 491506, Business Law, 491584, Economics, 684245011, Entrepreneurship, 491594, Finance, 491602, Human Resources, 684246011, International Business, 684247011, Investments & Securities, 684248011, Management, 491624, Marketing, 684249011, Real Estate, 684250011, Sales, 465600, New, Used & Rental Textbooks, 2349030011, Specialty Boutique, 283155, Books

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The CRM Pocketbook (Management Pocketbook Series) - David Alexander, David Turner
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
David Alexander, David Turner:
The CRM Pocketbook (Management Pocketbook Series) - Taschenbuch

ISBN: 1870471970

[SR: 9133043], Paperback, [EAN: 9781870471978], Management Pocket Books, Management Pocket Books, Book, [PU: Management Pocket Books], Management Pocket Books, Meeting the right customers' needs profitably is busnesses' biggest challenge. With customer choice wider now that it has ever been, not least because of the emergence of the World Wide Web and other new technologies, competition is fiercer and pressure on margins greater than ever. The need to build long-term customer relationships that are profitable is paramount. Customer relationship management (CRM) seeks to organise a business around its customers. This book describes customer relationship management and explains why businesses are employing it. This book describes customer relationship management and explains why businesses are embracing it. It looks at the increasingly complex nature of customer-supplier relationships and demonstrates how to calculate customer life-time values. Subsequent chapters deal with relationship marketing, technology and business processes in support of CRM, CRM in a business-to-business environment, and the implementation of CRM. It concludes with 10 top tips., 2635, Customer Relations, 355561011, Processes & Infrastructure, 3, Business & Money, 1000, Subjects, 283155, Books, 4645, Exercise & Fitness, 282945, Ab Workouts, 4646, Aerobics, 282937, For Children, 282938, For the Aging, 282946, Hip & Thigh Workouts, 282940, Injuries & Rehabilitation, 282939, Injury Prevention, 282934, Pilates, 282935, Pregnancy, 282947, Quick Workouts, 4650, Stretching, 282942, Swimming, 282936, Tai Chi & Qi Gong, 282943, Triathlons, 4651, Walking, 16642, Weight Training, 4653, Yoga, 16587, Running & Jogging, 10, Health, Fitness & Dieting, 1000, Subjects, 283155, Books, 468220, Business & Finance, 491564, Accounting, 684243011, Banking, 491578, Business Communication, 684244011, Business Development, 491580, Business Ethics, 491506, Business Law, 491584, Economics, 684245011, Entrepreneurship, 491594, Finance, 491602, Human Resources, 684246011, International Business, 684247011, Investments & Securities, 684248011, Management, 491624, Marketing, 684249011, Real Estate, 684250011, Sales, 465600, New, Used & Rental Textbooks, 2349030011, Specialty Boutique, 283155, Books

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The CRM Pocketbook (Management Pocketbook Series) - Alexander, David, Turner, David
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Alexander, David, Turner, David:
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2002, ISBN: 1870471970

ID: 18297735478

[EAN: 9781870471978], Gebraucht, sehr guter Zustand, [PU: Management Pocket Books], Business & Economics|Customer Service, Ships from the UK. Former Library book. Great condition for a used book! Minimal wear.

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The CRM Pocketbook (Management Pocketbook Series) - Alexander, David; Turner, David
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Alexander, David; Turner, David:
The CRM Pocketbook (Management Pocketbook Series) - Taschenbuch

ISBN: 9781870471978

ID: 910878479

Management Pocket Books. PAPERBACK. 1870471970 . Fine., Management Pocket Books

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The C.R.M. Pocketbook (The Pocketbook) - David Alexander
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David Alexander:
The C.R.M. Pocketbook (The Pocketbook) - Taschenbuch

2001, ISBN: 9781870471978

ID: 923935267

Management Pocketbooks, 10/20/2001. Paperback. Used; Good., Management Pocketbooks, 10/20/2001

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C.R.M. Pocketbook
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This book describes customer relationship management and explains why businesses are embracing it. It looks at the increasingly complex nature of customer-supplier relationships and demonstrates how to calculate customer life-time values. Subsequent chapters deal with relationship marketing, technology and business processes in support of CRM, CRM in a business-to-business environment, and the implementation of CRM. It concludes with 10 top tips.

Detailangaben zum Buch - C.R.M. Pocketbook


EAN (ISBN-13): 9781870471978
ISBN (ISBN-10): 1870471970
Taschenbuch
Erscheinungsjahr: 2001
Herausgeber: MANAGEMENT POCKETBOOKS
Gewicht: 0,127 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 06.05.2007 10:45:12
Buch zuletzt gefunden am 15.03.2017 10:02:37
ISBN/EAN: 1870471970

ISBN - alternative Schreibweisen:
1-870471-97-0, 978-1-870471-97-8


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