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1986, ISBN: 1566635721
When Garth Ancier left NBC for the start-up FOX network, NBC head Grant Tinker told Ancier he was making a terrible mistake. "I will never put a fourth column on my schedule board," Ancier recalls Tinker telling him. "There will only be three." Today, fewer than twenty years later, FOX is routinely referred to as one of the "Big Four" television networks while more recent arrivals like UPN, PAX, and the WB strive to be number five. The Australian-born media mogul Rupert Murdoch, Barry Diller, and the many executives who have worked at the FOX network over the years changed the rules of the game. They showed it was possible to build and sustain a fourth American television network through innovations in prime-time shows, sports, children's entertainment, news, and new business models that challenged the assumptions of how the industry operated. Daniel Kimmel's lively account of the FOX story carries the reader from the launch of the ill-fated Joan Rivers Show in 1986 to the challenging media environment of the twenty-first century an environment FOX helped create. The Fourth Network is filled with behind-the-scenes wheeling and dealing, outsized personalities, improbable risk-takers, and the triumphs and disasters that led to such signature television series as The Simpsons, Beverly Hills 90210, The X Files, and America's Most Wanted. For better or worse or perhaps a bit of both the story of the rise of FOX is the story of contemporary American television. business,business and investing,communication and media studies,communications,history and criticism,humor and entertainment,industries and professions,performing arts,politics and government,politics and social sciences Television, Dee Publisher, Ivan R.
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A fast-paced, behind-the-scenes account of how programming innovations, innovative business models, and larger-than-life risk-takers revolutionized the television industry. The story of the rise of FOX is the story of contemporary American television. A deeply researched and fast moving history. --Leo Bogart The Fourth Network: How Fox Broke the Rules and Reinvented Television Kimmel, Daniel M., Ivan R. Dee Publisher
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Hardback. New. When Garth Ancier left NBC for the start-up FOX network, NBC head Grant Tinker told Ancier he was making a terrible mistake. I will never put a fourth column on my schedule board, Ancier recalls Tinker telling him. There will only be three. Today, fewer than twenty years later, FOX is routinely
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Ivan R. Dee. Hardcover. GOOD. Gently used may contain ex-library markings, possibly has some light highlighting, textual notations, and or underlining. Text is still easily readable., Ivan R. Dee
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Detailangaben zum Buch - The Fourth Network: How Fox Broke the Rules and Reinvented Television
EAN (ISBN-13): 9781566635721
ISBN (ISBN-10): 1566635721
Herausgeber: IVAN R DEE INC
Gewicht: 0,626 kg
Buch in der Datenbank seit 27.09.2008 17:50:49
Buch zuletzt gefunden am 25.12.2017 02:31:57
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