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The Source of Success - Peter Georgescu
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ISBN: 9780787981334

ID: 9780787981334

Five Enduring Principles at the Heart of Real Leadership In The Source of Success, Peter Georgescu, former CEO of& #160 the world-renowned advertising agency Young & Rubicam, reveals the nature of the new economic world, and shows what it takes to win in this intensely competitive arena. Georgescu presents a new standard of leadership that focuses on the key source of value in today& #8217 s corporation: the relationship between the informed customer and the creative employee& #8212 a relationship, he shows, that must be built with honesty and integrity. Georgescu& #8217 s vision rests on five crucial principles, which together can unleash a tremendous untapped reservoir of energy within our organizations, and within ourselves:Creative capacity and the brand integrity that grows from it are an & #160 organization& #8217 s most important assets.Enlightened leaders inspire creativity through understanding, cooperation, and respect.Competence and execution are as important as ever, but they must be aimed at building intimacy with the customer.Alignment is the critical concept for the twenty-first-century organization.Great companies don& #8217 t happen without leaders who have transformed themselves. The Source of Success: In The Source of Success, Peter Georgescu, former CEO of& #160 the world-renowned advertising agency Young & Rubicam, reveals the nature of the new economic world, and shows what it takes to win in this intensely competitive arena. Georgescu presents a new standard of leadership that focuses on the key source of value in today& #8217 s corporation: the relationship between the informed customer and the creative employee& #8212 a relationship, he shows, that must be built with honesty and integrity. Georgescu& #8217 s vision rests on five crucial principles, which together can unleash a tremendous untapped reservoir of energy within our organizations, and within ourselves:Creative capacity and the brand integrity that grows from it are an & #160 organization& #8217 s most important assets.Enlightened leaders inspire creativity through understanding, cooperation, and respect.Competence and execution are as important as ever, but they must be aimed at building intimacy with the customer.Alignment is the critical concept for the twenty-first-century organization.Great companies don& #8217 t happen without leaders who have transformed themselves. Management / Leadership Wirtschaft u. Management Business & Management Führung Management f. Führungskräfte, John Wiley & Sons

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Source Of Success - Wiley
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Source Of Success - neues Buch

2005, ISBN: 9780787981334

ID: 5589106

In The Source of Success, Peter Georgescu, former CEO of the world-renowned advertising agency Young & Rubicam, reveals the nature of the new economic world, and shows what it takes to win in this intensely competitive arena. Georgescu presents a new standard of leadership that focuses on the key source of value in today s corporation: the relationship between the informed customer and the. In The Source of Success, Peter Georgescu, former CEO of the world-renowned advertising agency Young & Rubicam, reveals the nature of the new economic world, and shows what it takes to win in this intensely competitive arena. Georgescu presents a new standard of leadership that focuses on the key source of value in today s corporation: the relationship between the informed customer and the creative employee a relationship, he shows, that must be built with honesty and integrity. Georgescu s vision rests on five crucial principles, which together can unleash a tremendous untapped reservoir of energy within our organizations, and within ourselves: Creative capacity and the brand integrity that grows from it are an organization s most important assets. Enlightened leaders inspire creativity through understanding, cooperation, and respect. Competence and execution are as important as ever, but they must be aimed at building intimacy with the customer. Alignment is the critical concept for the twenty-first-century organization. Great companies don t happen without leaders who have transformed themselves. eBooks, , Source Of Success~~EBook~~9780787981334~~Peter Georgescu, David Dorsey, Ram Charan, , Source Of Success, Peter Georgescu, 9780787981334, Wiley, 07/15/2005, , , , Wiley

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The Source of Success (eBook, PDF) - Georgescu, Peter; Dorsey, David
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In The Source of Success, Peter Georgescu, former CEOof the world-renowned advertising agency Young & Rubicam,reveals the nature of the new economic world, and shows what ittakes to win in this intensely competitive arena. Georgescupresents a new standard of leadership that focuses on the keysource of value in today's corporation: the relationshipbetween the informed customer and the creative employee--arelationship, he shows, that must be built with honesty andintegrity. Georgescu's vision rests on five crucialprinciples, which together can unleash a tremendous untappedreservoir of energy within our organizations, and within ourselves:* Creative capacity and the brand integrity that grows from itare an organization's most important assets.* Enlightened leaders inspire creativity through understanding,cooperation, and respect.* Competence and execution are as important as ever, but theymust be aimed at building intimacy with the customer.* Alignment is the critical concept for thetwenty-first-century organization.* Great companies don't happen without leaders who havetransformed themselves. E-Book, [PU: Jossey-Bass Publishers]

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The Source of Success - Five Enduring Principles at the Heart of Real Leadership - Georgescu, Peter; Dorsey, David
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2005, ISBN: 0787981338

ID: 9780787981334

In englischer Sprache. Verlag: John Wiley & Sons, Foreword, by Ram Charan. Introduction. 1. The End of the World as We Know It. 2. Creativity: Tomorrow's Factory Today. 3. Enlightened Leadership: No More Mr. Tough Guy. 4. Competency: The Essential Tools. 5. Alignment: The Magic Word. 6. Values: Dare to Be Good. Postscript: A Better Chance. Acknowledgments. The Authors. Index. PC-PDF, 240 Seiten, 240 Seiten, 1., Auflage, [GR: 9784 - Nonbooks, PBS / Wirtschaft/Management], [SW: - Betriebswirtschaft und Management], [Ausgabe: 1][PU:John Wiley & Sons], [PU: Jossey-Bass Publishers]

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The Source of Success - Peter Georgescu; David Dorsey
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Peter Georgescu; David Dorsey:
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2005, ISBN: 9780787981334

ID: 25493825

Five Enduring Principles at the Heart of Real Leadership, [ED: 1], 1., Auflage, eBook Download (PDF), eBooks, [PU: John Wiley & Sons]

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