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Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - David Dranove, Sonia Marciano
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ISBN: 0471478555

[SR: 143951], Gebundene Ausgabe, [EAN: 9780471478553], John Wiley & Sons, John Wiley & Sons, Book, [PU: John Wiley & Sons], John Wiley & Sons, Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed. You'll learn to analyze your current competitive position, develop the perfect strategy to match your goals, and apply that strategy thoughtfully and effectively. Inside, you'll find expert guidance on: Measuring your firm's competitive advantage Analyzing opportunities and threats in your industry Responding to a competitor's strategy and pricing Coping with entry into new markets Positioning your firm against the competition Developing a sustainable, long-term competitive advantage And much more, 58302011, Management, 58298011, Management & Führung, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher, 58309011, Systeme & Planung, 58298011, Management & Führung, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher

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David Dranove, Sonia Marciano:

Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - gebunden oder broschiert

ISBN: 0471478555

[SR: 143951], Gebundene Ausgabe, [EAN: 9780471478553], John Wiley & Sons, John Wiley & Sons, Book, [PU: John Wiley & Sons], John Wiley & Sons, Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed. You'll learn to analyze your current competitive position, develop the perfect strategy to match your goals, and apply that strategy thoughtfully and effectively. Inside, you'll find expert guidance on: Measuring your firm's competitive advantage Analyzing opportunities and threats in your industry Responding to a competitor's strategy and pricing Coping with entry into new markets Positioning your firm against the competition Developing a sustainable, long-term competitive advantage And much more, 58302011, Management, 58298011, Management & Führung, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher, 58309011, Systeme & Planung, 58298011, Management & Führung, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher

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ISBN: 9780471478553

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Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed. You''ll learn to analyze your current competitive position, develop the perfect strategy to match your goals, and apply that strategy thoughtfully and effectively. Inside, you''ll find expert guidance on:* Measuring your firm''s competitive advantage* Analyzing opportunities and threats in your industry* Responding to a competitor''s strategy and pricing* Coping with entry into new markets* Positioning your firm against the competition* Developing a sustainable, long-term competitive advantage* And much more David Dranove, Sonia Marciano, Books, Business and Finance, Management and Leadership, Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners Books>Business and Finance>Management and Leadership, Wiley

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Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - gebunden oder broschiert

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[SR: 243000], Hardcover, [EAN: 9780471478553], Wiley, Wiley, Book, [PU: Wiley], Wiley, 935790, Management, 935782, Management & Leadership, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935804, Systems & Planning, 935782, Management & Leadership, 935522, Business & Investing, 927726, Subjects, 916520, Books, 952288, Management, 952280, Management & Leadership, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952308, Systems & Planning, 952280, Management & Leadership, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 15115321, Textbooks, 15305391, Architecture, 15305441, Business & Finance, 2223250011, Communication & Journalism, 15305691, Computer Science & Information Systems, 15305851, Education, 15305951, Engineering, 2223265011, English As a Second Language, 15306041, Humanities, 15306601, Law, 15306671, Medicine, 2223256011, Reference, 15306801, Sciences, 15307131, Social Sciences, 2223263011, Test Prep & Study Guides, 927726, Subjects, 916520, Books

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Details zum Buch
Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners
Autor:

Dranove, David; Marciano, Sonia

Titel:

Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners

ISBN-Nummer:

0471478555

Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed. You'll learn to analyze your current competitive position, develop the perfect strategy to match your goals, and apply that strategy thoughtfully and effectively. Inside, you'll find expert guidance on: * Measuring your firm's competitive advantage * Analyzing opportunities and threats in your industry * Responding to a competitor's strategy and pricing * Coping with entry into new markets * Positioning your firm against the competition * Developing a sustainable, long-term competitive advantage * And much more

Detailangaben zum Buch - Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners


EAN (ISBN-13): 9780471478553
ISBN (ISBN-10): 0471478555
Gebundene Ausgabe
Erscheinungsjahr: 2005
Herausgeber: John Wiley & Sons
234 Seiten
Gewicht: 0,417 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 17.11.2007 10:43:00
Buch zuletzt gefunden am 09.03.2017 14:46:38
ISBN/EAN: 0471478555

ISBN - alternative Schreibweisen:
0-471-47855-5, 978-0-471-47855-3

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