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Kleinster Preis: 22.92 EUR, größter Preis: 58.23 EUR, Mittelwert: 38.2 EUR
Company That Changed Itself: R and D and the Transformations of DSM - Arjan van Rooij
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Company That Changed Itself: R and D and the Transformations of DSM - gebrauchtes Buch

ISBN: 9789053569559

ID: 9789053569559

In-house industrial research has long been one of the most striking features of the innovative processes that govern twentieth-century business development. In-house industrial research and development has seen its share of both spectacular successes and dismal failures, provoking essential questions: What are the pragmatic results of industrial research? Are there ways to make this research a more effective tool? In response, The Company That Changed Itself offers a fascinating In-house industrial research has long been one of the most striking features of the innovative processes that govern twentieth-century business development. In-house industrial research and development has seen its share of both spectacular successes and dismal failures, provoking essential questions: What are the pragmatic results of industrial research? Are there ways to make this research a more effective tool? In response, The Company That Changed Itself offers a fascinating case study of the Dutch chemical company DSM. Over the course of the past one hundred years DSM has transformed its company image and objectives-and industrial research has played a crucial role in all three of its major identity shifts, helping the company to diversify, maintain, and improve its existing businesses. Emphasizing a place for industrial research amid relations with other companies and other business divisions, this challenging volume presents an innovative new understanding of industry, identity, and the corporate culture of reinvention. Books, Business & Economics~~General, Company-That-Changed-Itself~~Arjan-Van-Rooij, 999999999, Company That Changed Itself: R and D and the Transformations of DSM, Arjan van Rooij, 9053569553, Amsterdam University Press, , , , , Amsterdam University Press

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The Company That Changed Itself : R&D and the Transformations of DSM - Van Rooij, Arjan
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[EAN: 9789053569559], Gebraucht, sehr guter Zustand, [PU: Amsterdam University Press], HOLLAND, NETHERLANDS, DUTCH, CHEMICALS, AKEN, BERKHOFF, GELEEN, HOUNSHELL, PETROCHEMICALS, PLASTICS, STAMICARBON, WAE, FERTILISERS, CAPROLACTAM, COAL, COKE, CORPORATE HISTORY, Keywords : Holland, Netherlands, Dutch, Chemicals, Aken, Berkhoff, Geleen, Hounshell, Petrochemicals, Plastics, Stamicarbon, Wae, Fertilisers, Caprolactam, Coal, Coke : Specs. : HC., 317pp., 6.5" x 9.5", 700g. HSP code 2454

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This thoroughly researched book analyses the role of industrial research in DSM's transformations Business Business eBook, Amsterdam University Press

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The Company That Changed Itself R&D and the Transformations of DSM Author :Arjan van Rooij 9789053569559 9053569553

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The Company That Changed Itself: R & D and the Transformations of DSM
Autor:

Van Rooij, Arjan

Titel:

The Company That Changed Itself: R & D and the Transformations of DSM

ISBN-Nummer:

9789053569559

In-house industrial research has long been one of the most striking features of the innovative processes that govern twentieth-century business development. In-house industrial research and development has seen its share of both spectacular successes and dismal failures, provoking essential questions: What are the pragmatic results of industrial research? Are there ways to make this research a more effective tool? In response, "The Company That Changed Itself" offers a fascinating case study of the Dutch chemical company DSM. Over the course of the past one hundred years DSM has transformed its company image and objectives--and industrial research has played a crucial role in all three of its major identity shifts, helping the company to diversify, maintain, and improve its existing businesses. Emphasizing a place for industrial research amid relations with other companies and other business divisions, this challenging volume presents an innovative new understanding of industry, identity, and the corporate culture of reinvention.

Detailangaben zum Buch - The Company That Changed Itself: R & D and the Transformations of DSM


EAN (ISBN-13): 9789053569559
ISBN (ISBN-10): 9053569553
Gebundene Ausgabe
Erscheinungsjahr: 2008
Herausgeber: AMSTERDAM UNIV PR
317 Seiten
Gewicht: 0,671 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 03.11.2007 22:12:54
Buch zuletzt gefunden am 28.10.2016 17:06:19
ISBN/EAN: 9789053569559

ISBN - alternative Schreibweisen:
90-5356-955-3, 978-90-5356-955-9

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