The Active Consumerdiscusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of… Mehr…
The Active Consumerdiscusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of this phenomenon and the many ways in which innovation can structure consumer choice. The authors show from different points of view how central novelty can be in consumer behaviour, how it relates to technical change and how new consumer capabilities are developed and organized. Marina Bianchi, Books, Business and Finance, The Active Consumer: Novelty And Surprise In Consumer Choice Books>Business and Finance <
Novelty and Surprise in Consumer Choice, Buch, Softcover, The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. … Mehr…
Novelty and Surprise in Consumer Choice, Buch, Softcover, The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of this phenomenon and the many ways in which innovation can structure consumer choice. The authors show from different points of view how central novelty can be in consumer behaviour, how it relates to technical change and how new consumer capabilities are developed and organized. [PU: Routledge], Seiten: 288, Routledge, 2014<
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Paperback, [PU: Taylor & Francis Ltd], This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that ha… Mehr…
Paperback, [PU: Taylor & Francis Ltd], This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory., Consumerism<
The Active Consumerdiscusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of… Mehr…
The Active Consumerdiscusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of this phenomenon and the many ways in which innovation can structure consumer choice. The authors show from different points of view how central novelty can be in consumer behaviour, how it relates to technical change and how new consumer capabilities are developed and organized. Marina Bianchi, Books, Business and Finance, The Active Consumer: Novelty And Surprise In Consumer Choice Books>Business and Finance <
Novelty and Surprise in Consumer Choice, Buch, Softcover, The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. … Mehr…
Novelty and Surprise in Consumer Choice, Buch, Softcover, The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of this phenomenon and the many ways in which innovation can structure consumer choice. The authors show from different points of view how central novelty can be in consumer behaviour, how it relates to technical change and how new consumer capabilities are developed and organized. [PU: Routledge], Seiten: 288, Routledge, 2014<
Paperback, [PU: Taylor & Francis Ltd], This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that ha… Mehr…
Paperback, [PU: Taylor & Francis Ltd], This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory., Consumerism<
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Buch in der Datenbank seit 2014-10-09T02:30:27+02:00 (Berlin) Detailseite zuletzt geändert am 2022-10-15T21:45:21+02:00 (Berlin) ISBN/EAN: 9781138007147
ISBN - alternative Schreibweisen: 1-138-00714-5, 978-1-138-00714-7 Alternative Schreibweisen und verwandte Suchbegriffe: Autor des Buches: marina bianchi
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