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Weapons Of Mass Persuasion
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Weapons Of Mass Persuasion - neues Buch

2003, ISBN: 9780802086518

ID: 17701269

With nearly sixty percent of Americans initially against a pre-emptive war without sanction from the United Nations, and even higher anti-war numbers in most other nations of the world, the 2003 war against Iraq quickly became an enormous public relations challenge for the George W. Bush administration. The subject of Weapons of Mass Persuasion is a war in which American patriotism became so. With nearly sixty percent of Americans initially against a pre-emptive war without sanction from the United Nations, and even higher anti-war numbers in most other nations of the world, the 2003 war against Iraq quickly became an enormous public relations challenge for the George W. Bush administration. The subject of Weapons of Mass Persuasion is a war in which American patriotism became so mired in commercial jingoism that the demarcations between entertainment and political conduct disappeared completely. In this engaging and disturbing book, Paul Rutherford shows how the marketing campaign for the war against Iraq was constructed and carried out. He argues that not only was the campaign a new chapter in the presentation of real-time war as pop culture, but that its deeper implications have now come to constitute part of the history of modern democracy. Situating the war against Iraq within an existing tradition of war as narrative, spectacle, and, more broadly, commodity, Rutherford offers a brief overview of the history of civic advertising and propaganda, then examines in detail the different dimensions of three weeks of war presented to North Americans as it became a branded conflict, processed and cleansed to appeal to the well-established tastes of veteran consumers of popular culture. Including incisive analyses of visual material - speeches, editorial cartoons, and media political commentary, but particularly news reports of such sound bite events as the bombing of Baghdad, the toppling of the Hussein statue, and the rescue of captured soldier Private Jessica Lynch - as well as extensive polling data from around the world and interviews with the actual consumers of war, Weapons of Mass Persuasion chronicles the making of a Hollywood war: fast-paced and heroic, pitting the forces of good against the forces of evil to achieve a triumphant, sanitized, and commodified outcome. Not since Naomi Klein's No Logo have the gods of marketing and the art of c. Books, History and Transport~~History~~Regional & National History, Weapons Of Mass Persuasion~~Book~~9780802086518~~Paul Rutherford, , , , , , , , , ,, [PU: University of Toronto Press]

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Weapons of Mass Persuasion - Paul Rutherford
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Weapons of Mass Persuasion - neues Buch

2004, ISBN: 9780802086518

ID: 9780802086518

Weapons of Mass Persuasion: Paperback: University of Toronto Press: 9780802086518: 18 Mar 2004: Weapons of Mass Persuasion chronicles the making of a Hollywood war: fast-paced and heroic, pitting the forces of good against the forces of evil to achieve a triumphant, sanitized, and commodified outcome. With nearly sixty percent of Americans initially against a pre-emptive war without sanction from the United Nations, and even higher anti-war numbers in most other nations of the world, the 2003 war against Iraq quickly became an enormous public relations challenge for the George W. Bush administration. The subject of Weapons of Mass Persuasion is a war in which American patriotism became so mired in commercial jingoism that the demarcations between entertainment and political conduct disappeared completely. In this engaging and disturbing book, Paul Rutherford shows how the marketing campaign for the war against Iraq was constructed and carried out. He argues that not only was the campaign a new chapter in the presentation of real-time war as pop culture, but that its deeper implications have now come to constitute part of the history of modern democracy. Situating the war against Iraq within an existing tradition of war as narrative, spectacle, and, more broadly, commodity, Rutherford offers a brief overview of the history of civic advertising and propaganda, then examines in detail the different dimensions of three weeks of war presented to North Americans as it became a branded conflict, processed and cleansed to appeal to the well-established tastes of veteran consumers of popular culture. Including incisive analyses of visual material? speeches, editorial cartoons, and media political commentary, but particularly news reports of such sound bite events as the bombing of Baghdad, the toppling of the Hussein statue, and the rescue of captured soldier Private Jessica Lynch? as well as extensive polling data from around the world and interviews with the actual consumers of war, Weapons of Mass Persuasion chronicles the making of a Hollywood war: fast-paced and heroic, pitting the forces of good against the forces of evil to achieve a triumphant, sanitized, and commodified outcome. Not since Naomi Klein's No Logo have the gods of marketing and the art of com. Propaganda, , , , Weapons of Mass Persuasion, Paul Rutherford, 9780802086518, University of Toronto Press, , , , ,, [PU: University of Toronto Press]

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Weapons of Mass Persuasion: Marketing the War Against Iraq - Paul Rutherford
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Weapons of Mass Persuasion: Marketing the War Against Iraq - neues Buch

2003

ISBN: 9780802086518

ID: 978080208651

With nearly sixty percent of Americans initially against a pre-emptive war without sanction from the United Nations, and even higher anti-war numbers in most other nations of the world, the 2003 war against Iraq quickly became an enormous public relations challenge for the George W. Bush administration. The subject of Weapons of Mass Persuasion is a war in which American patriotism became so mired in commercial jingoism that the demarcations between entertainment and political conduct disappeared completely.In this engaging and disturbing book, Paul Rutherford shows how the marketing campaign for the war against Iraq was constructed and carried out. He argues that not only was the campaign a new chapter in the presentation of real-time war as pop culture, but that its deeper implications have now come to constitute part of the history of modern democracy. Situating the war against Iraq within an existing tradition of war as narrative, spectacle, and, more broadly, commodity, Rutherford offers a brief overview of the history of civic advertising and propaganda, then examines in detail the different dimensions of three weeks of war presented to North Americans as it became a branded conflict, processed and cleansed to appeal to the well-established tastes of veteran consumers of popular culture.Including incisive analyses of visual material - speeches, editorial cartoons, and media political commentary, but particularly news reports of such sound bite events as the bombing of Baghdad, the toppling of the Hussein statue, and the rescue of captured soldier Private Jessica Lynch - as well as extensive polling data from around the world and interviews with the actual consumers of war, Weapons of Mass Persuasion chronicles the making of a Hollywood war: fast-paced and heroic, pitting the forces of good against the forces of evil to achieve a triumphant, sanitized, and commodified outcome. Not since Naomi Klein''s No Logo have the gods of marketing and the art of commercialism been so thoroughly disrobed. Paul Rutherford, Books, Weapons of Mass Persuasion: Marketing the War Against Iraq Books, University of Toronto Press, Scholarly Publishing Division

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Weapons of Mass Persuasion: Marketing the War Against Iraq - Rutherford, Paul
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Rutherford, Paul:
Weapons of Mass Persuasion: Marketing the War Against Iraq - Taschenbuch

2003, ISBN: 9780802086518

[ED: Taschenbuch], [PU: UNIV OF TORONTO PR], With nearly sixty percent of Americans initially against a pre-emptive war without sanction from the United Nations, and even higher anti-war numbers in most other nations of the world, the 2003 war against Iraq quickly became an enormous public relations challenge for the George W. Bush administration. The subject of Weapons of Mass Persuasion is a war in which American patriotism became so mired in commercial jingoism that the demarcations between entertainment and political conduct disappeared completely. In this engaging and disturbing book, Paul Rutherford shows how the marketing campaign for the war against Iraq was constructed and carried out. He argues that not only was the campaign a new chapter in the presentation of real-time war as pop culture, but that its deeper implications have now come to constitute part of the history of modern democracy. Situating the war against Iraq within an existing tradition of war as narrative, spectacle, and, more broadly, commodity, Rutherford offers a brief overview of the history of civic advertising and propaganda, then examines in detail the different dimensions of three weeks of war presented to North Americans as it became a branded conflict, processed and cleansed to appeal to the well-established tastes of veteran consumers of popular culture. Including incisive analyses of visual material - speeches, editorial cartoons, and media political commentary, but particularly news reports of such sound bite events as the bombing of Baghdad, the toppling of the Hussein statue, and the rescue of captured soldier Private Jessica Lynch - as well as extensive polling data from around the world and interviews with the actual consumers of war, Weapons of Mass Persuasion chronicles the making of a Hollywood war: fast-paced and heroic, pitting the forces of good against the forces of evil to achieve a triumphant, sanitized, and commodified outcome. Not since Naomi Klein's No Logo have the gods of marketing and the art of commercialism been so thoroughly disrobed. 220 pages Versandfertig in über 4 Wochen, Neuware, gewerbliches Angebot

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Weapons of Mass Persuasion: Marketing the War Against Iraq - Rutherford, Paul
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Rutherford, Paul:
Weapons of Mass Persuasion: Marketing the War Against Iraq - Taschenbuch

2004, ISBN: 9780802086518

Gebundene Ausgabe, ID: 259308433

The Museum of Contemporary Photography Columbia College, 2003. Pamphlet. Very Good. Paul Shambroom: Evidence of Democracy with text by Karen Irving is the brochure for his 2003 show at Columbia College in Chicago. It draws from his 2 main documentary series, Democracy in America and Meetings. 4 pages stiff paper, color reproductions. 8 3/4" x 11 3/4". Very good condition., The Museum of Contemporary Photography Columbia College, 2003, Rutgers, 1963. 300pp. Hardback, DJ has minor chips and tears along edges, owner name on front end page, index, b&w photos, Describes the social theatre of the Depression as it was beset by the Communist Party, . Hard Cover. Very Good/Good+., Rutgers, 1963, Toronto: Univ of Toronto Pr, 2004. pp. xii [3] 226."In this engaging and disturbing book, Paul Rutherford shows how the marketing campaign for the war against Iraq was constructed and carried out. He argues that not only was the campaign a new chapter in the presentation of real-time war as pop culture, but that its deeper implications have now come to constitute part of the history of modern democracy. Situating the war against Iraq within an existing tradition of war as narrative, spectacle, and, more broadly, commodity, Rutherford offers a brief overview of the history of civic advertising and propaganda, then examines in detail the different dimensions of three weeks of war presented to North Americans as it became a branded conflict, processed and cleansed to appeal to the well-established tastes of veteran consumers of popular culture. ". First Edition Thus. Soft Cover. Very Good/Paperback. 8vo., Univ of Toronto Pr, 2004

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Weapons of Mass Persuasion: Marketing the War Against Iraq
Autor:

Rutherford, Paul

Titel:

Weapons of Mass Persuasion: Marketing the War Against Iraq

ISBN-Nummer:

9780802086518

Chronicles the making of a Hollywood war: fast paced and heroic, pitting the forces of good against the forces of evil to achieve a triumphant, sanitized, and commidified outcome. Not since Naomi Klein's No Logo have the gods of marketing and the art of commercialism been so thoroughly disrobed.

Detailangaben zum Buch - Weapons of Mass Persuasion: Marketing the War Against Iraq


EAN (ISBN-13): 9780802086518
ISBN (ISBN-10): 0802086519
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2004
Herausgeber: UNIV OF TORONTO PR
220 Seiten
Gewicht: 0,327 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 25.03.2007 16:46:54
Buch zuletzt gefunden am 26.11.2016 18:39:09
ISBN/EAN: 9780802086518

ISBN - alternative Schreibweisen:
0-8020-8651-9, 978-0-8020-8651-8

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