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Switch: How to Change Things When Change Is Hard - Chip Heath, Dan Heath, Charles Kahlenberg
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Switch: How to Change Things When Change Is Hard

2010, EAN: 0739376969

[SR: 220422], Audio CD, [EAN: 9780739376966], Audiobook, Unabridged, Random House Audio, Random House Audio, Book, [PU: Random House Audio], 2010-02-16, Random House Audio, Switch: How to Change Things When Change Is Hard, 13924811, General, 13924801, Business, 13911211, Audio CDs, 13901671, Audiobooks, 2205888011, Custom Stores, 1040638, Specialty Stores, 916520, Books, 13924991, Self Help, 13924961, Health, Mind & Body, 13911211, Audio CDs, 13901671, Audiobooks, 2205888011, Custom Stores, 1040638, Specialty Stores, 916520, Books, 935784, Decision-Making & Problem Solving, 935782, Management & Leadership, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935788, Leadership, 935782, Management & Leadership, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935888, Small Business & Entrepreneurship, 935694, Bookkeeping, 355955011, Business Plans, 935602, Entrepreneurship, 935892, Franchises, 935896, Home Based, 355956011, Hospitality Businesses, 935898, Legal Guides, 935900, Mail Order, 355957011, Marketing, 935902, New Business Enterprises, 355958011, Online Auctions, 935890, Raising Capital, 355959011, Retail Businesses, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935576, Organizational Learning, 355938011, Processes & Infrastructure, 935522, Business & Investing, 927726, Subjects, 916520, Books, 942414, Applied Psychology, 942404, Psychology & Counseling, 942402, Health, Fitness & Dieting, 927726, Subjects, 916520, Books, 952282, Decision-Making & Problem Solving, 952280, Management & Leadership, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952286, Leadership, 952280, Management & Leadership, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 943296, Personal Transformation, 943272, Self-Help, 927726, Subjects, 916520, Books

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Switch: How to Change Things When Change Is Hard - gebrauchtes Buch

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Chip Heath and Dan Heath on Switch: How to Change Things When Change Is Hard "Change is hard." "People hate change." Those were two of the most common quotes we heard when we began to study change. But it occurred to us that if people hate change, they have a funny way of showing it. Every iPhone sold serves as counter-evidence. So does every text message sent, every corporate merger finalized, every aluminum can recycled. And we haven't even mentioned the biggest changes: Getting married. Having kids. (If people hate change, then having a kid is an awfully dumb decision.) It puzzled us--why do some huge changes, like marriage, come joyously, while some trivial changes, like submitting an expense report on time, meet fierce resistance? We found the answer in the research of some brilliant psychologists who'd discovered that people have two separate "systems" in their brains-a rational system and an emotional system. The rational system is a thoughtful, logical planner. The emotional system is, well, emotional-and impulsive and instinctual. When these two systems are in alignment, change can come quickly and easily (as when a dreamy-eyed couple gets married). When they're not, change can be grueling (as anyone who has struggled with a diet c applied psychology,business and finance,business and investing,business development,decision-making and problem solving,economics,health fitness and dieting,leadership,management and leadership,organizational learning Self-Help, Random House Audio

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Switch: How to Change Things When Change Is Hard

2010

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[SR: 461653], Audio CD, [EAN: 9780739376966], Audiobook, Random House Audio Publishing Group, Random House Audio Publishing Group, Book, [PU: Random House Audio Publishing Group], 2010-02-16, Random House Audio Publishing Group, Switch Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller "Made to Stick." Psychologists have discovered that our minds are ruled by two different systems--the rational mind and the emotional mind--that compete for contr... Full description, 268122, Business Life, 659890, Reference & Education, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books, 275659, Practical & Motivational, 532458, Self Help, 74, Health, Family & Lifestyle, 1025612, Subjects, 266239, Books

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Chip Heath, Dan Heath, Charles Kahlenberg:
Switch: How to Change Things When Change Is Hard

2010, EAN: 0739376969

[SR: 461653], Audio CD, [EAN: 9780739376966], Audiobook, Random House Audio Publishing Group, Random House Audio Publishing Group, Book, [PU: Random House Audio Publishing Group], 2010-02-16, Random House Audio Publishing Group, Switch Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller "Made to Stick." Psychologists have discovered that our minds are ruled by two different systems--the rational mind and the emotional mind--that compete for contr... Full description, 268122, Business Life, 659890, Reference & Education, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books, 275659, Practical & Motivational, 532458, Self Help, 74, Health, Family & Lifestyle, 1025612, Subjects, 266239, Books

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ISBN: 9780739376966

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Switch: How to Change Things When Change Is Hard
Autor:

Heath, Chip; Heath, Dan

Titel:

Switch: How to Change Things When Change Is Hard

ISBN-Nummer:

9780739376966

Switch Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller "Made to Stick." Psychologists have discovered that our minds are ruled by two different systems--the rational mind and the emotional mind--that compete for contr... Full description

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EAN (ISBN-13): 9780739376966
ISBN (ISBN-10): 0739376969
Gebundene Ausgabe
Erscheinungsjahr: 2010
Herausgeber: RANDOM HOUSE
Gewicht: 0,179 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 06.01.2010 15:56:43
Buch zuletzt gefunden am 13.11.2016 23:05:52
ISBN/EAN: 9780739376966

ISBN - alternative Schreibweisen:
0-7393-7696-9, 978-0-7393-7696-6

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