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The Quiet Revolution in Email Marketing - Bill Nussey
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2004, ISBN: 9780595330607

ID: 9780595330607

A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create.The Quiet Revolution introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create.The Quiet Revolution introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) and Email Brand Value (EBV) are becoming indispensable tools for marketers, regardless of their industry and company size. This book brings together the experiences of today's online marketing leaders like IBM, American Airlines, and the New York Times to help aspiring email marketing programs achieve similar success. Books, Books ~~ Business & Economics~~ Marketing ~~ General, The-Quiet-Revolution-in-Email-Marketing~~Bill-Nussey, 999999999, The Quiet Revolution in Email Marketing, Bill Nussey, 0595330606, iUniverse, Incorporated, 9/28/2004 12:00:00 AM, , , , iUniverse, Incorporated

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Bill Nussey:

The Quiet Revolution in Email Marketing - gebrauchtes Buch

ISBN: 9780595330607

ID: 9780595330607

A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create. The Quiet Revolution introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create. The Quiet Revolution introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) and Email Brand Value (EBV) are becoming indispensable tools for marketers, regardless of their industry and company size. This book brings together the experiences of today's online marketing leaders like IBM, American Airlines, and the New York Times to help aspiring email marketing programs achieve similar success. Books, Business & Economics~~Marketing~~General, The-Quiet-Revolution-in-Email-Marketing~~Bill-Nussey, 999999999, The Quiet Revolution in Email Marketing, Bill Nussey, 0595330606, iUniverse, Incorporated, , , , , iUniverse, Incorporated

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The Quiet Revolution in Email Marketing - gebrauchtes Buch

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ISBN: 0595330606

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EAN: 9780595330607, ISBN: 0595330606 [SW:Business / Economics / Finance ; Marketing - General], [VÖ:20040900], Buch (ling.)

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2004, ISBN: 9780595330607

ID: 12503484869

Softcover, Gebraucht, guter Zustand, Book has some visible wear on the binding, cover, pages. Biggest little used bookstore in the world., [PU: iUniverse, Inc]

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Details zum Buch
The Quiet Revolution in Email Marketing
Autor:

Nussey, Bill

Titel:

The Quiet Revolution in Email Marketing

ISBN-Nummer:

9780595330607

A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create. "The Quiet Revolution" introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) and Email Brand Value (EBV) are becoming indispensable tools for marketers, regardless of their industry and company size. This book brings together the experiences of today's online marketing leaders like IBM, American Airlines, and the "New York Times" to help aspiring email marketing programs achieve similar success.

Detailangaben zum Buch - The Quiet Revolution in Email Marketing


EAN (ISBN-13): 9780595330607
ISBN (ISBN-10): 0595330606
Taschenbuch
Erscheinungsjahr: 2004
Herausgeber: TO EXCEL/KALEIDOSCOPE SOF
360 Seiten
Gewicht: 0,526 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 20.06.2007 12:44:12
Buch zuletzt gefunden am 13.07.2015 00:42:06
ISBN/EAN: 9780595330607

ISBN - alternative Schreibweisen:
0-595-33060-6, 978-0-595-33060-7

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