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Demystifying Business Celebrity: Leaders and Gurus - Eric Guthey, Timothy Clark, Brad Jackson
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Eric Guthey, Timothy Clark, Brad Jackson:

Demystifying Business Celebrity: Leaders and Gurus - Taschenbuch

ISBN: 0415327822

[SR: 2752179], Paperback, [EAN: 9780415327824], Routledge, Routledge, Book, [PU: Routledge], Routledge, Business celebrities such as Bill Gates, Richard Branson and Rupert Murdoch are among the most widely recognised, admired and sometimes even vilified individuals in the world. Like their celebrity peers from the entertainment, sports, arts and political worlds, business celebrities exert an influence that is pervasive, but difficult to assess, evaluate and explain. Business celebrities have been around for as long as big business itself, but this is the first book to provide a systematic exploration of how they are constructed and why they exist. Business celebrities include entrepreneurs, CEOs, and management gurus. The book argues that these individuals are not self-made, but rather are created by a process of widespread media exposure to the point that their actions, personalities and even private lives function symbolically to represent significant dynamics and tensions prevalent in the contemporary business environment. Demystifying Business Celebrity raises questions about the impact and significance of the production of celebrity upon our understanding of, and our ability to promote the practice of leadership in an enlightened manner. The book will prove a useful addition to the enlightened business student's bookshelf and will be informative reading for all those with an interest in business and management., 268153, Economics, 268156, Econometrics, 268159, Economic Conditions, 268160, Economic Policy & Development, 506824, Economic Systems, 268163, History, 268164, International Economics, 268170, Labour, 268173, Macroeconomics, 268176, Microeconomics, 268177, Political Economy, 268178, Theory & Philosophy, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books, 268290, Management, 659904, Balanced Scorecard, 268302, Budgeting & Finance, 659902, Business Process Reengineering, 659908, Call Centre Management, 659906, Change Management, 659910, Distribution, 659912, Human Resources, 268305, Information Management, 659926, Knowledge Management, 268098, Management Accounting, 268295, Management Science, 659930, Management Skills, 268306, Office Management, 268296, Operational Research, 268297, Organisational Theory & Behaviour, 268308, Production & Quality Control, 268298, Project Management, 268309, Purchasing & Supply, 268299, Quality Assurance & Total Quality Management, 268321, Sales & Marketing Management, 659964, Six Sigma, 268150, Strategy, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books, 268179, Professional Finance, 659892, Audits & Auditing, 268180, Banking, 659982, Budgeting, 268181, Corporate, 659984, Forecasting, 659986, Foreign Exchange, 268183, Insurance, 659992, International Finance, 268194, Investments & Securities, 268216, Public, 659994, Purchasing & Procurement, 659996, Risk Management, 659998, Taxation, 660000, Venture Capital, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books

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Demystifying Business Celebrity: Leaders and Gurus - Eric Guthey, Timothy Clark, Brad Jackson
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
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Eric Guthey, Timothy Clark, Brad Jackson:

Demystifying Business Celebrity: Leaders and Gurus - Taschenbuch

ISBN: 0415327822

[SR: 2752179], Paperback, [EAN: 9780415327824], Routledge, Routledge, Book, [PU: Routledge], Routledge, Business celebrities such as Bill Gates, Richard Branson and Rupert Murdoch are among the most widely recognised, admired and sometimes even vilified individuals in the world. Like their celebrity peers from the entertainment, sports, arts and political worlds, business celebrities exert an influence that is pervasive, but difficult to assess, evaluate and explain. Business celebrities have been around for as long as big business itself, but this is the first book to provide a systematic exploration of how they are constructed and why they exist. Business celebrities include entrepreneurs, CEOs, and management gurus. The book argues that these individuals are not self-made, but rather are created by a process of widespread media exposure to the point that their actions, personalities and even private lives function symbolically to represent significant dynamics and tensions prevalent in the contemporary business environment. Demystifying Business Celebrity raises questions about the impact and significance of the production of celebrity upon our understanding of, and our ability to promote the practice of leadership in an enlightened manner. The book will prove a useful addition to the enlightened business student's bookshelf and will be informative reading for all those with an interest in business and management., 268153, Economics, 268156, Econometrics, 268159, Economic Conditions, 268160, Economic Policy & Development, 506824, Economic Systems, 268163, History, 268164, International Economics, 268170, Labour, 268173, Macroeconomics, 268176, Microeconomics, 268177, Political Economy, 268178, Theory & Philosophy, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books, 268290, Management, 659904, Balanced Scorecard, 268302, Budgeting & Finance, 659902, Business Process Reengineering, 659908, Call Centre Management, 659906, Change Management, 659910, Distribution, 659912, Human Resources, 268305, Information Management, 659926, Knowledge Management, 268098, Management Accounting, 268295, Management Science, 659930, Management Skills, 268306, Office Management, 268296, Operational Research, 268297, Organisational Theory & Behaviour, 268308, Production & Quality Control, 268298, Project Management, 268309, Purchasing & Supply, 268299, Quality Assurance & Total Quality Management, 268321, Sales & Marketing Management, 659964, Six Sigma, 268150, Strategy, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books, 268179, Professional Finance, 659892, Audits & Auditing, 268180, Banking, 659982, Budgeting, 268181, Corporate, 659984, Forecasting, 659986, Foreign Exchange, 268183, Insurance, 659992, International Finance, 268194, Investments & Securities, 268216, Public, 659994, Purchasing & Procurement, 659996, Risk Management, 659998, Taxation, 660000, Venture Capital, 68, Business, Finance & Law, 1025612, Subjects, 266239, Books

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Demystifying Business Celebrity - Timothy Clark
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Timothy Clark:
Demystifying Business Celebrity - Taschenbuch

ISBN: 9780415327824

Paperback, [PU: Taylor & Francis Ltd], Like their celebrity peers from the entertainment, sports, arts and political worlds, business celebrities exert an influence that is pervasive, but difficult to assess, evaluate and explain. This book explores how they are constructed and why they exist., Management & Management Techniques

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Demystifying Business Celebrity Leaders and Gurus New Edition - Eric Guthey
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ISBN: 9780415327824

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Demystifying Business Celebrity Leaders and Gurus New Edition Author :Eric Guthey 9780415327824 0415327822, [PU: Routledge]

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Demystifying Business Celebrity - Timothy Clark; Eric Guthey; David Greatbatch; Brad Jackson
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Timothy Clark; Eric Guthey; David Greatbatch; Brad Jackson:
Demystifying Business Celebrity - Taschenbuch

2009, ISBN: 9780415327824

ID: 7417246

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Details zum Buch
Demystifying Business Celebrity
Autor:

Guthey, Eric; Clark, Timothy; Jackson, Brad

Titel:

Demystifying Business Celebrity

ISBN-Nummer:

9780415327824

Like their celebrity peers from the entertainment, sports, arts and political worlds, business celebrities exert an influence that is pervasive, but difficult to assess, evaluate and explain. This book explores how they are constructed and why they exist.

Detailangaben zum Buch - Demystifying Business Celebrity


EAN (ISBN-13): 9780415327824
ISBN (ISBN-10): 0415327822
Taschenbuch
Erscheinungsjahr: 2009
Herausgeber: ROUTLEDGE CHAPMAN & HALL
178 Seiten
Gewicht: 0,254 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 05.11.2007 00:55:40
Buch zuletzt gefunden am 26.05.2016 17:49:39
ISBN/EAN: 9780415327824

ISBN - alternative Schreibweisen:
0-415-32782-2, 978-0-415-32782-4

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