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An introduction to franchising - Webber, A. Robert
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Webber, A. Robert:

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ISBN: 9780230361645

ID: 8a0ed09a310216418d9a75ae38ecd7fa

An Introduction to Franchising is a concise yet comprehensive guide to the world of franchising. Looking at the field from the perspectives of the franchisor and the franchisee, the book offers a good balance between the theories behind good franchising practise, and hands-on practical guidance. Applied theory is evident in the broad range of real-life case studies included in the book. With many of the worlds leading companies operating franchise models, this book will offer readers a genuine insight into the potential advantages and disadvantages of franchising. The book also examines the financial, legal and ethical implications of franchising, whilst anticipating future concerns and challenges for the franchising model. An Introduction to Franchising is an essential guide for all students of franchising, entrepreneurship and marketing. It is also a must-read for anyone wishing to start their own franchise business. Visit www.palgrave.com/business/webber for additional student and lecturer resources., [PU: Palgrave Macmillan]

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An introduction to franchising
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
An introduction to franchising - neues Buch

ISBN: 9780230361645

ID: D888c3d0975c746ad64ce6ef0da3e31c1

An Introduction to Franchising is a concise yet comprehensive guide to the world of franchising. Looking at the field from the perspectives of the franchisor and the franchisee, the book offers a good balance between the theories behind good franchising practise, and hands-on practical guidance. Applied theory is evident in the broad range of real-life case studies included in the book. With many of the worlds leading companies operating franchise models, this book will offer readers a genuine insight into the potential advantages and disadvantages of franchising. The book also examines the financial, legal and ethical implications of franchising, whilst anticipating future concerns and challenges for the franchising model. An Introduction to Franchising is an essential guide for all students of franchising, entrepreneurship and marketing. It is also a must-read for anyone wishing to start their own franchise business. Visit www.palgrave.com/business/webber for additional student and lecturer resources. NL true, [PU: Palgrave Macmillan]

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An Introduction to Franchising - Robert Webber
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Robert Webber:
An Introduction to Franchising - Taschenbuch

ISBN: 9780230361645

ID: 9780230361645

A practical, applied textbook offering introduction to the world of franchising from the perspectives of both the franchisor and franchisee An Introduction to Franchising: A practical, applied textbook offering introduction to the world of franchising from the perspectives of both the franchisor and franchisee Franchising Handbuch/Lehrbuch, Management, Marketing, Palgrave Macmillan

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An Introduction to Franchising - Robert Webber
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Robert Webber:
An Introduction to Franchising - Taschenbuch

ISBN: 9780230361645

Paperback, [PU: Palgrave MacMillan], A practical, applied textbook offering introduction to the world of franchising from the perspectives of both the franchisor and franchisee. clear . It is a unique text for use by students studying franchising, or by students or practitioners interested in buying a franchise or in franchising their business model., Franchises

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An Introduction to Franchising - Webber, Robert
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Webber, Robert:
An Introduction to Franchising - Taschenbuch

2012, ISBN: 9780230361645

ID: 13298482839

Paperback, The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine., Good., 288 p. 26 black & white line drawings. Intended for college/higher education audience., [PU: Palgrave Macmillan]

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Details zum Buch
An Introduction to Franchising
Autor:

Robert Webber

Titel:

An Introduction to Franchising

ISBN-Nummer:

9780230361645

Detailangaben zum Buch - An Introduction to Franchising


EAN (ISBN-13): 9780230361645
ISBN (ISBN-10): 0230361641
Taschenbuch
Erscheinungsjahr: 2012
Herausgeber: Palgrave
288 Seiten
Gewicht: 0,440 kg
Sprache: Englisch

Buch in der Datenbank seit 25.12.2009 09:19:55
Buch zuletzt gefunden am 28.12.2016 11:45:09
ISBN/EAN: 9780230361645

ISBN - alternative Schreibweisen:
0-230-36164-1, 978-0-230-36164-5

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