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Consumer Behavior - Michael R. Solomon
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Michael R. Solomon:

Consumer Behavior - gebrauchtes Buch

2010, ISBN: 9781408261354

[PU: Pearson], Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape peoples social experiences.Michael R. Solomon, Ph.D. is Professor of Marketing and Director of the Center for Consumer Research in the Haub School of Business at Saint Joseph's University in Philadelphia. He also is Professor of Consumer Behaviour at the Manchester School of Business, The University of Manchester, U.K. Prior to joining the St. Joe's faculty in Fall 2006, he was the Human Sciences Professor of Consumer Behavior, at Auburn University and he served as Chairman of the Department of Marketing in the School of Business at Rutgers University, New Brunswick, NJ. Prof. Solomon began his academic career in the Graduate School of Business Administration at New York University, where he also served as Associate Director of NYU's Institute of Retail Management. He earned B.A. degrees in Psychology and Sociology magna cum laude at Brandeis University in 1977, and a Ph.D. in Social Psychology at The University of North Carolina at Chapel Hill in 1981. He was awarded the Fulbright/FLAD Chair in Market Globalization by The U.S. Fulbright Commission and the Government of Portugal., [SC: 4.90]

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Consumer Behavior Plus MyMarketingLab - Michael R. Solomon
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Michael R. Solomon:

Consumer Behavior Plus MyMarketingLab - Taschenbuch

ISBN: 1408261359

[SR: 770904], Taschenbuch, [EAN: 9781408261354], Prentice Hall, Prentice Hall, Book, [PU: Prentice Hall], Prentice Hall, 58319011, Marketing, 1322114031, Direkt, 58325011, Forschung, 1322115031, Industriell, 58323011, Multilevel, 1322116031, Produktmanagement, 1322117031, Telemarketing, 58278011, Web Marketing, 58288011, Weltweit, 58316011, Marketing & Verkauf, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher, 58328011, Verkauf, 58316011, Marketing & Verkauf, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher

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Consumer Behavior Plus MyMarketingLab - Solomon
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Solomon:
Consumer Behavior Plus MyMarketingLab - Taschenbuch

ISBN: 1408261359

[SR: 12338288], Paperback, [EAN: 9781408261354], Solomon, Solomon, Book, [PU: Solomon], Solomon, For undergraduate and graduate consumer behavior courses. Explore the "act of buying" and beyond. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. The ninth edition includes cutting-edge topics and research in the ever-changing field of consumer behavior., 2700, Consumer Behavior, 2698, Marketing & Sales, 3, Business & Money, 1000, Subjects, 283155, Books

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Consumer Behavior Plus MyMarketingLab - Solomon, Michael R.
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Solomon, Michael R.:
Consumer Behavior Plus MyMarketingLab - Taschenbuch

2010, ISBN: 1408261359

ID: 11103887794

[EAN: 9781408261354], Fine, [PU: Pearson Education], Like New: An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind. Books may contain a remainder mark on an outside edge but this should be noted in the listing comments. Most items will be dispatched the same or the next working day.

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Consumer Behavior Plus Mymarketinglab - Solomon, Michael R.
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Solomon, Michael R.:
Consumer Behavior Plus Mymarketinglab - Taschenbuch

2010, ISBN: 9781408261354

ID: 12278448728

Paperback, Fine, Like New: An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind. Books may contain a remainder mark on an outside edge but this should be noted in the listing comments. Most items will be dispatched the same or the next working day. , [PU: Pearson Education]

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Details zum Buch
Consumer Behavior Plus MyMarketingLab
Autor:

Solomon, Michael R.

Titel:

Consumer Behavior Plus MyMarketingLab

ISBN-Nummer:

1408261359

For undergraduate and graduate consumer behavior courses. Explore the "act of buying" and beyond. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. The ninth edition includes cutting-edge topics and research in the ever-changing field of consumer behavior.

Detailangaben zum Buch - Consumer Behavior Plus MyMarketingLab


EAN (ISBN-13): 9781408261354
ISBN (ISBN-10): 1408261359
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2010
Herausgeber: Prentice Hall
680 Seiten
Gewicht: 1,441 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 02.01.2009 16:11:11
Buch zuletzt gefunden am 17.02.2016 13:19:37
ISBN/EAN: 1408261359

ISBN - alternative Schreibweisen:
1-4082-6135-9, 978-1-4082-6135-4

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