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CRM in Real Time: Empowering Customer Relationships - Barton J. Goldenberg
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ISBN: 9780910965804

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Based on more than 20 years of experience, this all-inclusive guide shows how to successfully implement Customer Relationship Management (CRM), the largest global software application today in terms of revenue. Combining helpful tips and techniques with a unique blueprint, this study illuminates the myriad issues that are critical to using people, process, and technology to achieve a superior level of customer satisfaction and loyalty. From structuring a team and adjusting Based on more than 20 years of experience, this all-inclusive guide shows how to successfully implement Customer Relationship Management (CRM), the largest global software application today in terms of revenue. Combining helpful tips and techniques with a unique blueprint, this study illuminates the myriad issues that are critical to using people, process, and technology to achieve a superior level of customer satisfaction and loyalty. From structuring a team and adjusting operations to addressing data integrity and security concerns, CRM users and their respective firms will learn to adapt to emerging marketplace demands, key technology innovations, and the wireless world. Tackling real-time issues from different angles, this handy reference also includes a collection of appendices offering examples of the sales process, software solutions, service providers, and a glossary of terms. Textbooks New, Books~~Business & Economics~~Customer Relations, Crm-in-Real-Time~~Barton-J-Goldenberg, 999999999, CRM in Real Time: Empowering Customer Relationships, Barton J. Goldenberg, 0910965803, Information Today, Inc., , , , , Information Today, Inc.

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CRM in Real Time: Empowering Customer Relationships
Autor:

Goldenberg, Barton J.

Titel:

CRM in Real Time: Empowering Customer Relationships

ISBN-Nummer:

0910965803

Based on more than 20 years of experience, this all-inclusive guide shows how to successfully implement Customer Relationship Management (CRM), the largest global software application today in terms of revenue. Combining helpful tips and techniques with a unique blueprint, this study illuminates the myriad issues that are critical to using people, process, and technology to achieve a superior level of customer satisfaction and loyalty. From structuring a team and adjusting operations to addressing data integrity and security concerns, CRM users and their respective firms will learn to adapt to emerging marketplace demands, key technology innovations, and the wireless world. Tackling real-time issues from different angles, this handy reference also includes a collection of appendices offering examples of the sales process, software solutions, service providers, and a glossary of terms.

Detailangaben zum Buch - CRM in Real Time: Empowering Customer Relationships


EAN (ISBN-13): 9780910965804
ISBN (ISBN-10): 0910965803
Taschenbuch
Erscheinungsjahr: 2008
Herausgeber: CYBERAGE BOOKS
368 Seiten
Gewicht: 0,503 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 31.05.2008 20:07:19
Buch zuletzt gefunden am 13.05.2016 08:49:56
ISBN/EAN: 0910965803

ISBN - alternative Schreibweisen:
0-910965-80-3, 978-0-910965-80-4

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