The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the … Mehr…
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the intervening years, Public Relations Theory II, while related to the first volume, is more a new work than a revision. Editors Carl H. Botan and Vincent Hazleton have brought together key theorists and scholars in public relations to articulate the current state of public relations theory, chronicling the ongoing evolution of public relations as a field of study. The contributors to this volume represent the key figures in the discipline, and their chapters articulate the significant advances in public relations theory and research. Working from the position that public relations is a theoretically grounded and research based discipline with the potential to bring numerous areas of applied communication together, Botan and Hazleton have developed this volume to open up the public relations field to a broad variety of theories. Organized into two major sections--Foundations, and Tools for Tomorrow--the volume presents four types of chapters: discussions addressing how public relations should be understood and practiced; examinations of theories from other areas applied to public relations; explorations of theories about a specific area of public relations practice; and considerations of public relations theories and research that have not been given sufficient attention in the past or that hold particular promise for the future of public relations. It serves as a thorough overview of the current state of theory in public relations scholarship. Like its predecessor, Public Relations Theory II will be influential in the future development of public relations theory. Taken as a whole, the chapters in this book will help readers develop their own sense of direction for public relations theory. Public Relations Theory II is an essential addition to the library of every pub ... Books, [PU: Lawrence Erlbaum Associates, also Routledge]<
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Routledge, 2006-03-05. Paperback. Good. Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLYNO ACCESS CODE, NO CD, Ships with Emailed Tracking, Routledge, 2006-03-05, 2.5
[EAN: 9780805833850], Gebraucht, [PU: Routledge], Independent family-run bookstore for over 50 years! Buy with confidence! Book is in acceptable condition with wear to the pages, binding,… Mehr…
[EAN: 9780805833850], Gebraucht, [PU: Routledge], Independent family-run bookstore for over 50 years! Buy with confidence! Book is in acceptable condition with wear to the pages, binding, and some marks within, Books<
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(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the … Mehr…
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the intervening years, Public Relations Theory II, while related to the first volume, is more a new work than a revision. Editors Carl H. Botan and Vincent Hazleton have brought together key theorists and scholars in public relations to articulate the current state of public relations theory, chronicling the ongoing evolution of public relations as a field of study. The contributors to this volume represent the key figures in the discipline, and their chapters articulate the significant advances in public relations theory and research. Working from the position that public relations is a theoretically grounded and research based discipline with the potential to bring numerous areas of applied communication together, Botan and Hazleton have developed this volume to open up the public relations field to a broad variety of theories. Organized into two major sections--Foundations, and Tools for Tomorrow--the volume presents four types of chapters: discussions addressing how public relations should be understood and practiced; examinations of theories from other areas applied to public relations; explorations of theories about a specific area of public relations practice; and considerations of public relations theories and research that have not been given sufficient attention in the past or that hold particular promise for the future of public relations. It serves as a thorough overview of the current state of theory in public relations scholarship. Like its predecessor, Public Relations Theory II will be influential in the future development of public relations theory. Taken as a whole, the chapters in this book will help readers develop their own sense of direction for public relations theory. Public Relations Theory II is an essential addition to the library of every pub ... Books, [PU: Lawrence Erlbaum Associates, also Routledge]<
Nr. 9780805833850. Versandkosten:, , zzgl. Versandkosten.
[EAN: 9780805833850], Gebraucht, guter Zustand, [PU: Routledge], May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical marki… Mehr…
[EAN: 9780805833850], Gebraucht, guter Zustand, [PU: Routledge], May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers., Books<
NOT NEW BOOK. Versandkosten: EUR 17.73 GreatBookPricesUK, Castle Donington, DERBY, United Kingdom [72536976] [Rating: 5 (von 5)]
Routledge, 2006-03-05. Paperback. Good. Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLYNO ACCESS CODE, NO CD, Ships with Emailed Tracking, Routledge, 2006-03-05, 2.5
[EAN: 9780805833850], Gebraucht, [PU: Routledge], Independent family-run bookstore for over 50 years! Buy with confidence! Book is in acceptable condition with wear to the pages, binding,… Mehr…
[EAN: 9780805833850], Gebraucht, [PU: Routledge], Independent family-run bookstore for over 50 years! Buy with confidence! Book is in acceptable condition with wear to the pages, binding, and some marks within, Books<
NOT NEW BOOK. Versandkosten: EUR 49.84 Books Unplugged, Amherst, NY, U.S.A. [74050220] [Rating: 5 (von 5)]
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This volume addresses the "next generation" of public relations theory, reflecting the growth that has occurred in the discipline during the last several years. It is appropriate for scholars, students, and practitioners in the field of public relations.
Detailangaben zum Buch - Public Relations Theory II
EAN (ISBN-13): 9780805833850 ISBN (ISBN-10): 0805833854 Taschenbuch Erscheinungsjahr: 2006 Herausgeber: Routledge Member of the Taylor and Francis Group 528 Seiten Gewicht: 0,717 kg Sprache: eng/Englisch
Buch in der Datenbank seit 2007-03-23T09:32:16+01:00 (Berlin) Detailseite zuletzt geändert am 2023-01-17T18:31:53+01:00 (Berlin) ISBN/EAN: 0805833854
ISBN - alternative Schreibweisen: 0-8058-3385-4, 978-0-8058-3385-0 Alternative Schreibweisen und verwandte Suchbegriffe: Autor des Buches: botan, vincent, carl, hazlet, taylor francis Titel des Buches: public relations, theory relations, lea, theory wants, communication theory, public going
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