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Competitive Advantage - Michael E. Porter
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Michael E. Porter:

Competitive Advantage - neues Buch

2004, ISBN: 0743260872

ID: 1340624413

[EAN: 9780743260879], Neubuch, [SC: 0.0], [PU: Simon & Schuster Inc. Jul 2004], ENGLISCHE BÜCHER / WIRTSCHAFT, BUSINESS; MANAGEMENT STRATEGISCHES MANAGEMENT; UNTERNEHMENSSTRATEGIE WETTBEWERB WIRTSCHAFT, Neuware - Now beyond its eleventh printing and translated into twelve languages, Michael Porter's The Competitive Advantage of Nations has changed completely our conception of how prosperity is created and sustained in the modern global economy. Porter's groundbreaking study of international competitiveness has shaped national policy in countries around the world. It has also transformed thinking and action in states, cities, companies, and even entire regions such as Central America. Based on research in ten leading trading nations, The Competitive Advantage of Nations offers the first theory of competitiveness based on the causes of the productivity with which companies compete. Porter shows how traditional comparative advantages such as natural resources and pools of labor have been superseded as sources of prosperity, and how broad macroeconomic accounts of competitiveness are insufficient. The book introduces Porter's 'diamond,' a whole new way to understand the competitive position of a nation (or other locations) in global competition that is now an integral part of international business thinking. Porter's concept of 'clusters,' or groups of interconnected firms, suppliers, related industries, and institutions that arise in particular locations, has become a new way for companies and governments to think about economies, assess the competitive advantage of locations, and set public policy. Even before publication of the book, Porter's theory had guided national reassessments in New Zealand and elsewhere. His ideas and personal involvement have shaped strategy in countries as diverse as the Netherlands, Portugal, Taiwan, Costa Rica, and India, and regions such as Massachusetts, California, and the Basque country. Hundreds of cluster initiatives have flourished throughout the world. In an era of intensifying global competition, this pathbreaking book on the new wealth of nations has become the standard by which all future work must be measured. 576 pp. Englisch

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Competitive Advantage: Creating and Sustaining Superior Performance - Porter, Michael E.
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Porter, Michael E.:

Competitive Advantage: Creating and Sustaining Superior Performance - gebrauchtes Buch

ISBN: 9780743260879

ID: 11801720

The essential complement to the pathbreaking book "Competitive Strategy", Michael E. Porter's "Competitive Advantage" explores the underpinnings of competitive advantage in the individual firm. With over 30 printings in English and translated into thirteen languages, this second volume in Porter's landmark trilogy describes how a firm actually gains an advantage over its rivals. "Competitive Advantage" introduces a whole new way of understanding what a firm does. Porter's groundbreaking concept of the value chain disaggregates a company into "activities", or the discreet functions or processes that represent the elemental building blocks of competitive advantage. Now an essential part of international business thinking, "Competitive Advantage" takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company's relative cost position. Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves but in the way activities relate to each other, to supplier activities, and to customer activities. "Competitive Advantage" also provides for the first time the tools to strategically segment an industry and rigorously assess the competitive logic of diversification. That the phrases "competitive advantage" and "sustainable competitive advantage" have become commonplace is testimony to the power of Porter's ideas. "Competitive Advantage" has guided countless companies, business school students, and scholars in understanding the roots of competition. Porter's work captures the extraordinary complexity of competition in a way that makes strategy both concrete and actionable. Competitive Advantage: Creating and Sustaining Superior Performance Porter, Michael E., Free Press

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Competitive advantage - Porter, M.E.
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Competitive advantage - neues Buch

ISBN: 9780743260879

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COMPETITIVE ADVANTAGE introduces a whole new way of understanding what a firm does. Porters groundbreaking concept of the value chain disaggregates a company into activities, or the discrete functions or processes that represent the elemental building blocks of competitive advantage. Now an essential part of international business thinking, COMPETITIVE ADVANTAGE takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a companys relative cost position. Porters value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves but in the way activities relate to each other, to supplier activities, and to customer activities. That the phrases competitive advantage and sustainable competitive advantage have become c, [PU: Simon & Schuster, Scribner]

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Competitive advantage - Michael Porter (Auteur)
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Michael Porter (Auteur):
Competitive advantage - neues Buch

2004, ISBN: 9780743260879

ID: 1-2588620

Fnac.com : Livraison gratuite et - 5% sur tous les livres. Competitive advantage - Livre. Découvrez des nouveautés, des coups de cur, des avis d´internautes, Michael Porter (Auteur) - Paru le 01/07/2004 chez Simon & Schuster/us Livre > Livre, Simon & Schuster/us

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Competitive Advantage - Michael E Porter
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Michael E Porter:
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ISBN: 0743260872

ID: 0743260872

[PU: Simon & Schuster, Scribner]

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Details zum Buch
Competitive Advantage
Autor:

Porter, Michael E.

Titel:

Competitive Advantage

ISBN-Nummer:

0743260872

An exploration of competitive advantage in the individual firm. An ideal complement to Porter's "Competitive Strategy".

Detailangaben zum Buch - Competitive Advantage


EAN (ISBN-13): 9780743260879
ISBN (ISBN-10): 0743260872
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2004
Herausgeber: Simon + Schuster Inc.
576 Seiten
Gewicht: 0,624 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 01.06.2007 21:35:22
Buch zuletzt gefunden am 10.11.2016 15:01:51
ISBN/EAN: 0743260872

ISBN - alternative Schreibweisen:
0-7432-6087-2, 978-0-7432-6087-9

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