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Kleinster Preis: 39.95 EUR, größter Preis: 39.95 EUR, Mittelwert: 39.95 EUR
The Mind of the Buyer: A Psychology of Selling - Kitson, Harry Dexter
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Kitson, Harry Dexter:

The Mind of the Buyer: A Psychology of Selling - gebunden oder broschiert

2007, ISBN: 054812776X, Lieferbar binnen 4-6 Wochen Versandkosten:Versandkostenfrei innerhalb der BRD

ID: 9780548127766

Internationaler Buchtitel. In englischer Sprache. Verlag: KESSINGER PUB CO, 224 Seiten, L=229mm, B=152mm, H=16mm, Gew.=499gr, Gebunden, Klappentext: One Of The First Attempts To Apply The Insights Of Scientific Psychology To The Arts Of Salesmanship; Including Also An Important Early Study Of Readability As Applied To Marketing And Advertising. The Author Was Professor Of Psychology In Indiana University. Contents: The Stream Of Thought In The Sale. Important Factors In Attracting Attention. The Influence Of Repetition. Selling To The Collective Buyer. How To Arouse Interest In A Commodity. Good Feeling A Requisite. The Imagination Of The Buyer. Desire. Confidence And Good Will. The Power Of Reason. Instinctive Factors. Suggestion In The Sale. The Psychological Moment. Satisfaction The Goal. One Of The First Attempts To Apply The Insights Of Scientific Psychology To The Arts Of Salesmanship; Including Also An Important Early Study Of Readability As Applied To Marketing And Advertising. The Author Was Professor Of Psychology In Indiana University. Contents: The Stream Of Thought In The Sale. Important Factors In Attracting Attention. The Influence Of Repetition. Selling To The Collective Buyer. How To Arouse Interest In A Commodity. Good Feeling A Requisite. The Imagination Of The Buyer. Desire. Confidence And Good Will. The Power Of Reason. Instinctive Factors. Suggestion In The Sale. The Psychological Moment. Satisfaction The Goal.

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Details zum Buch
The Mind of the Buyer: A Psychology of Selling
Autor:

Kitson, Harry Dexter

Titel:

The Mind of the Buyer: A Psychology of Selling

ISBN-Nummer:

054812776X

One Of The First Attempts To Apply The Insights Of Scientific Psychology To The Arts Of Salesmanship; Including Also An Important Early Study Of Readability As Applied To Marketing And Advertising. The Author Was Professor Of Psychology In Indiana University. Contents: The Stream Of Thought In The Sale. Important Factors In Attracting Attention. The Influence Of Repetition. Selling To The Collective Buyer. How To Arouse Interest In A Commodity. Good Feeling A Requisite. The Imagination Of The Buyer. Desire. Confidence And Good Will. The Power Of Reason. Instinctive Factors. Suggestion In The Sale. The Psychological Moment. Satisfaction The Goal.

Detailangaben zum Buch - The Mind of the Buyer: A Psychology of Selling


EAN (ISBN-13): 9780548127766
ISBN (ISBN-10): 054812776X
Gebundene Ausgabe
Erscheinungsjahr: 2007
Herausgeber: KESSINGER PUB CO
224 Seiten
Gewicht: 0,499 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 12.11.2007 14:13:04
Buch zuletzt gefunden am 21.03.2009 10:58:33
ISBN/EAN: 054812776X

ISBN - alternative Schreibweisen:
0-548-12776-X, 978-0-548-12776-6

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