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Cost-Justifying Usability: An Update for the Internet Age - Randolph G. Mayhew, Deborah J. Bias
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ISBN: 9780120958115

ID: 056d0bb738029e53b0793303d05e9838

An Update for the Internet Age, Second Edition You just know that an improvement of the user interface will reap rewards, but how do you justify the expense and the labor and the time-guarantee a robust ROI!-ahead of time? How do you decide how much of an investment should be funded? And what is the best way to sell usability to others? In this completely revised and new edition, Randolph G. Bias (University of Texas at Austin, with 25 years' experience as a usability practitioner and manager) and Deborah J. Mayhew (internationally recognized usability consultant and author of two other seminal books including The Usability Engineering Lifecycle) tackle these and many other problems. It has been updated to cover cost-justifying usability for Web sites and intranets, for the complex applications we have today, and for a host of products-offering techniques, examples, and cases that are unavailable elsewhere. No matter what type of product you build, whether or not you are a cost-benefit expert or a born salesperson, this book has the tools that will enable you to cost-justify the appropriate usability investment. ·Includes contributions by a host of experts involved in this work, including Aaron Marcus, Janice Rohn, Chauncey Wilson, Nigel Bevan, Dennis Wixon, Clare-Marie Karat, Susan Dray, Charles Mauro, and many others; ·Includes actionable ideas for every phase of the software development process; ·Includes case studies from inside a variety of companies; ·Includes ideas from "the other side of the table," software executives who hold the purse strings, who offer thoughts on which proposals for usability support they've funded, and which ones they've declined. Bücher / Fremdsprachige Bücher / Englische Bücher 978-0-12-095811-5, Morgan Kaufmann Publ Inc

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Cost-Justifying Usability: An Update for the Internet Age - Randolph G. Mayhew, Deborah J. Bias
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Randolph G. Mayhew, Deborah J. Bias:

Cost-Justifying Usability: An Update for the Internet Age - neues Buch

ISBN: 9780120958115

ID: 186311263

You just know that an improvement of the user interface will reap rewards, but how do you justify the expense and the labor and the time-guarantee a robust ROI!-ahead of time? How do you decide how much of an investment should be funded? And what is the best way to sell usability to others? In this completely revised and new edition, Randolph G. Bias (University of Texas at Austin, with 25 years´ experience as a usability practitioner and manager) and Deborah J. Mayhew (internationally recognized usability consultant and author of two other seminal books including The Usability Engineering Lifecycle) tackle these and many other problems. It has been updated to cover cost-justifying usability for Web sites and intranets, for the complex applications we have today, and for a host of products-offering techniques, examples, and cases that are unavailable elsewhere. No matter what type of product you build, whether or not you are a cost-benefit expert or a born salesperson, this book has the tools that will enable you to cost-justify the appropriate usability investment. ·Includes contributions by a host of experts involved in this work, including Aaron Marcus, Janice Rohn, Chauncey Wilson, Nigel Bevan, Dennis Wixon, Clare-Marie Karat, Susan Dray, Charles Mauro, and many others; ·Includes actionable ideas for every phase of the software development process; ·Includes case studies from inside a variety of companies; ·Includes ideas from ´´the other side of the table,´´ software executives who hold the purse strings, who offer thoughts on which proposals for usability support they´ve funded, and which ones they´ve declined. An Update for the Internet Age, Second Edition Buch (fremdspr.) Bücher>Fremdsprachige Bücher>Englische Bücher, Morgan Kaufmann Publ Inc

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Cost-Justifying Usability
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Cost-Justifying Usability - neues Buch

ISBN: 9780120958115

ID: 9780120958115

You just know that an improvement of the user interface will reap rewards, but how do you justify the expense and the labor and the time"guarantee a robust ROI! "ahead of time? How do you decide how much of an investment should be funded? And what is the best way to sell usability to others? In this completely revised and new edition, Randolph G. Bias (University of Texas at Austin, with 25 years' experience as a usability practitioner and manager) and Deborah J. Mayhew (internationally recognized usability consultant and author of two other seminal books including The Usability Engineering Lifecycle) tackle these and many other problems. It has been updated to cover cost-justifying usability for Web sites and intranets, for the complex applications we have today, and for a host of products"offering techniques, examples, and cases that are unavailable elsewhere. No matter what type of product you build, whether or not you are a cost-benefit expert or a born salesperson, this book has the tools that will enable you to cost-justify the appropriate usability investment. Engineering Media > Printbook > Engineering Industrial and Manufacturing Engineering Printbook, Morgan Kaufmann

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Cost-Justifying Usability: An Update for the Internet Age, Second Edition - Randolph G. Bias
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Cost-Justifying Usability: An Update for the Internet Age, Second Edition - Taschenbuch

ISBN: 9780120958115

ID: 9780120958115

Cost-Justifying Usability: An Update for the Internet Age, Second Edition Cost-Justifying-Usability~~Randolph-G-Bias Technology Programming>Windows>Programming Paperback, Elsevier Science

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Cost-Justifying Usability - Randolph G. Bias; Deborah J. Mayhew
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Cost-Justifying Usability - Taschenbuch

2005, ISBN: 9780120958115

ID: 5707558

[ED: 2], 2nd Revised edition, Softcover, Buch, [PU: Morgan Kaufmann Publishers In]

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Details zum Buch
Cost-Justifying Usability: An Update for the Internet Age
Autor:

Randolph G. Bias

Titel:

Cost-Justifying Usability: An Update for the Internet Age

ISBN-Nummer:

0120958112

With advice from the experts on how to justify time and money spent on usability, this second edition is a fresh and important contribution to the growing literature on HCI management. The book's focus is on providing information on how to analyze and project the return on investment of usability of all types of products, and how to quantify the costs and projected benefits.

Detailangaben zum Buch - Cost-Justifying Usability: An Update for the Internet Age


EAN (ISBN-13): 9780120958115
ISBN (ISBN-10): 0120958112
Taschenbuch
Erscheinungsjahr: 2005
Herausgeber: MORGAN KAUFMAN PUBL INC
640 Seiten
Gewicht: 1,383 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 05.06.2007 00:48:36
Buch zuletzt gefunden am 19.11.2016 19:12:38
ISBN/EAN: 0120958112

ISBN - alternative Schreibweisen:
0-12-095811-2, 978-0-12-095811-5

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